READING IS AT THE HEART OF EVERYTHING WE DO Trademark

Trademark Overview


On Friday, April 17, 1998, a trademark application was filed for READING IS AT THE HEART OF EVERYTHING WE DO with the United States Patent and Trademark Office. The USPTO has given the READING IS AT THE HEART OF EVERYTHING WE DO trademark a serial number of 75469602. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, April 28, 2023. This trademark is owned by Addison Wesley Longman, Inc.. The READING IS AT THE HEART OF EVERYTHING WE DO trademark is filed in the Education & Entertainment Services category with the following description:

publishing educational material for others; providing educational and instructional information on reading, language arts, and literature for teachers, parents and students dealing with the education of children from pre-school through grade 6, such information being provided in seminars, workshops, and education exhibitions
reading is at the heart of everything we do

General Information


Serial Number75469602
Word MarkREADING IS AT THE HEART OF EVERYTHING WE DO
Filing DateFriday, April 17, 1998
Status710 - CANCELLED - SECTION 8
Status DateFriday, April 28, 2023
Registration Number2635638
Registration DateTuesday, October 15, 2002
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 9, 1999

Trademark Statements


Goods and Servicespublishing educational material for others; providing educational and instructional information on reading, language arts, and literature for teachers, parents and students dealing with the education of children from pre-school through grade 6, such information being provided in seminars, workshops, and education exhibitions

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, April 28, 2023
Primary Code041
First Use Anywhere DateWednesday, September 1, 1999
First Use In Commerce DateWednesday, September 1, 1999

Trademark Owner History


Party NameSAVVAS LEARNING COMPANY LLC
Party Type33 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressHOBOKEN, NJ 07030

Party NameK12 LEARNING SERVICES LLC
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressHOBOKEN, NJ 07030

Party NamePEARSON EDUCATION, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNew York City, NY 100131048

Party NameAddison Wesley Longman, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressReading, MA 01867

Party NameAddison Wesley Longman, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressReading, MA 01867

Party NameAddison Wesley Longman, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressReading, MA 01867

Trademark Events


Event DateEvent Description
Friday, April 28, 2023CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Wednesday, June 29, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, October 15, 2021COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, August 25, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, June 16, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, January 24, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, January 24, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, November 6, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, November 6, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, October 30, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, July 10, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, October 30, 2015APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, October 30, 2015TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, October 23, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, October 23, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Saturday, May 4, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Saturday, May 4, 2013REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Saturday, May 4, 2013REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, May 4, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, April 15, 2013TEAS SECTION 8 & 9 RECEIVED
Tuesday, February 21, 2012TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, April 23, 2009REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, April 13, 2009ASSIGNED TO PARALEGAL
Thursday, April 9, 2009TEAS SECTION 8 & 15 RECEIVED
Tuesday, February 5, 2008CASE FILE IN TICRS
Wednesday, April 11, 2007AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, October 15, 2002REGISTERED-PRINCIPAL REGISTER
Friday, July 19, 2002ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, July 19, 2002ASSIGNED TO EXAMINER
Wednesday, July 17, 2002STATEMENT OF USE PROCESSING COMPLETE
Tuesday, November 13, 2001USE AMENDMENT FILED
Tuesday, November 13, 2001SOU EXTENSION 5 GRANTED
Sunday, November 4, 2001SOU EXTENSION 5 FILED
Tuesday, June 25, 2002PETITION TO REVIVE-GRANTED
Tuesday, November 13, 2001PETITION TO REVIVE-RECEIVED
Monday, November 26, 2001ABANDONMENT - NO USE STATEMENT FILED
Wednesday, November 7, 2001LATE FILED STATEMENT OF USE
Wednesday, November 7, 2001LATE FILED EXTENSION REQUEST
Wednesday, May 16, 2001SOU EXTENSION 4 GRANTED
Thursday, May 3, 2001SOU EXTENSION 4 FILED
Monday, November 20, 2000SOU EXTENSION 3 GRANTED
Wednesday, August 23, 2000SOU EXTENSION 3 FILED
Wednesday, April 12, 2000SOU EXTENSION 2 GRANTED
Wednesday, February 16, 2000SOU EXTENSION 2 FILED
Thursday, September 16, 1999SOU EXTENSION 1 GRANTED
Thursday, September 16, 1999SOU EXTENSION 1 FILED
Tuesday, May 4, 1999NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 9, 1999PUBLISHED FOR OPPOSITION
Friday, January 8, 1999NOTICE OF PUBLICATION
Monday, October 26, 1998APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, October 23, 1998EXAMINER'S AMENDMENT MAILED
Wednesday, October 21, 1998ASSIGNED TO EXAMINER