READ TODAY Trademark

Trademark Overview


On Tuesday, August 15, 2017, a trademark application was filed for READ TODAY with the United States Patent and Trademark Office. The USPTO has given the READ TODAY trademark a serial number of 87570034. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Tuesday, January 23, 2024. This trademark is owned by Deseret Digital Media, Inc.. The READ TODAY trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Educational services, namely, reading and literacy training programs featuring motivational, reading-based activities designed to motivate children to read; Charitable services, namely, developing reading training programs for the benefit of elementary school-aged children

Charitable services, namely, organizing and conducting volunteer programs, promoting public awareness directed towards early childhood literacy, and developing and promoting projects that aim to promote literacy through reading programs for the benefit of elementary school-aged children

General Information


Serial Number87570034
Word MarkREAD TODAY
Filing DateTuesday, August 15, 2017
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateTuesday, January 23, 2024
Registration Number5526200
Registration DateTuesday, July 24, 2018
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 27, 2018

Trademark Statements


Goods and ServicesEducational services, namely, reading and literacy training programs featuring motivational, reading-based activities designed to motivate children to read; Charitable services, namely, developing reading training programs for the benefit of elementary school-aged children
Description of MarkThe mark consists of the term "READ TODAY" with a graphic of two children reading a book separating the words.
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesCharitable services, namely, organizing and conducting volunteer programs, promoting public awareness directed towards early childhood literacy, and developing and promoting projects that aim to promote literacy through reading programs for the benefit of elementary school-aged children
Disclaimer with Predetermined Text"READ"

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, August 21, 2017
Primary Code035
First Use Anywhere DateThursday, January 31, 2013
First Use In Commerce DateThursday, January 31, 2013

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateMonday, August 21, 2017
Primary Code041
First Use Anywhere DateThursday, January 31, 2013
First Use In Commerce DateThursday, January 31, 2013

Trademark Owner History


Party NameDeseret Digital Media, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSalt Lake City, UT 84101

Party NameDeseret Digital Media, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSalt Lake City, UT 84101

Party NameDeseret Digital Media, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSalt Lake City, UT 84101

Trademark Events


Event DateEvent Description
Tuesday, January 23, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Tuesday, January 23, 2024REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, January 23, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, July 31, 2023TEAS SECTION 8 & 15 RECEIVED
Monday, July 24, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, July 24, 2018REGISTERED-PRINCIPAL REGISTER
Friday, June 22, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, June 21, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, June 21, 2018STATEMENT OF USE PROCESSING COMPLETE
Thursday, May 31, 2018USE AMENDMENT FILED
Wednesday, June 20, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, May 31, 2018TEAS STATEMENT OF USE RECEIVED
Tuesday, May 22, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 27, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 27, 2018PUBLISHED FOR OPPOSITION
Wednesday, March 7, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Wednesday, February 14, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, February 13, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, February 12, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, February 12, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, November 22, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, November 22, 2017NON-FINAL ACTION E-MAILED
Wednesday, November 22, 2017NON-FINAL ACTION WRITTEN
Thursday, November 16, 2017ASSIGNED TO EXAMINER
Tuesday, August 22, 2017NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, August 21, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, August 18, 2017NEW APPLICATION ENTERED