RAC Trademark

Trademark Overview


On Friday, September 17, 2021, a trademark application was filed for RAC with the United States Patent and Trademark Office. The USPTO has given the RAC trademark a serial number of 97033681. The federal status of this trademark filing is REGISTERED as of Tuesday, June 13, 2023. This trademark is owned by Rent-A-Center West, Inc.. The RAC trademark is filed in the Insurance & Financial Services, Construction & Repair Services, Communication Services, Transportation & Storage Services, Treatment & Processing of Materials Services, Education & Entertainment Services, Computer & Software Services & Scientific Services, and Restaurant & Hotel Services categories with the following description:

Rental and leasing of consumer electronics and home entertainment products, namely, televisions, audio speakers, audio surround sound systems, and home video game consoles, with an option to purchase

Rental and leasing of air conditioners with an option to purchase

Rental and leasing of home appliances, namely, refrigerators, with an option to purchase

Rental and leasing of smartphones with an option to purchase

Rental and leasing of home appliances, namely, dishwashers, laundry washers, and laundry dryers, with an option to purchase; rental and leasing of power tools with an option to purchase

Lease-purchase financing; Rent-to-own financing

Rental and leasing of furniture with an option to purchase; rental and leasing of home appliances, namely, ranges, with an option to purchase

Rental and leasing of computers with an option to purchase
rac

General Information


Serial Number97033681
Word MarkRAC
Filing DateFriday, September 17, 2021
Status700 - REGISTERED
Status DateTuesday, June 13, 2023
Registration Number7078085
Registration DateTuesday, June 13, 2023
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 28, 2023

Trademark Statements


Goods and ServicesRental and leasing of consumer electronics and home entertainment products, namely, televisions, audio speakers, audio surround sound systems, and home video game consoles, with an option to purchase
Goods and ServicesRental and leasing of air conditioners with an option to purchase
Description of MarkThe mark consists of a fox-like, furry character design. The character's head and face have a triangular-like shape, with pointed ears and a tuft of fur on top of the head. The upper head and face and ears are blue. The lower head and face and inner ears are white. The eyebrows and nose of the face are black. The eyes have an amber iris and black pupils against the whites of the eyes. The pupils are accented with a white dot. The face has a smiling open mouth revealing a red tongue and white tooth. The body, legs and arms are blue, accented with a white belly. The hands and feet are black. The tail is blue tipped with white. The character wears a red shirt, with "RAC" in stylized yellow letters and a yellow semicircle connecting the "R" and the "C". The gray shadow in the drawing is to show the character's upright stance and is not a part of the mark.
Goods and ServicesRental and leasing of home appliances, namely, refrigerators, with an option to purchase
Goods and ServicesRental and leasing of smartphones with an option to purchase
Goods and ServicesRental and leasing of home appliances, namely, dishwashers, laundry washers, and laundry dryers, with an option to purchase; rental and leasing of power tools with an option to purchase
Pseudo MarkRENT A CENTER
Goods and ServicesLease-purchase financing; Rent-to-own financing
Indication of Colors claimedThe color(s) blue, white, red, yellow, black and amber is/are claimed as a feature of the mark.
Goods and ServicesRental and leasing of furniture with an option to purchase; rental and leasing of home appliances, namely, ranges, with an option to purchase
Goods and ServicesRental and leasing of computers with an option to purchase

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, October 22, 2021
Primary Code036
First Use Anywhere DateSunday, June 27, 2021
First Use In Commerce DateSunday, June 27, 2021

International Class037 - Building construction; repair; installation services.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateFriday, October 22, 2021
Primary Code037
First Use Anywhere DateSunday, June 27, 2021
First Use In Commerce DateSunday, June 27, 2021

International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateFriday, October 22, 2021
Primary Code038
First Use Anywhere DateSunday, June 27, 2021
First Use In Commerce DateSunday, June 27, 2021

International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code6 - Active
Class Status DateFriday, October 22, 2021
Primary Code039
First Use Anywhere DateSunday, June 27, 2021
First Use In Commerce DateSunday, June 27, 2021

International Class040 - Treatment of materials.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateFriday, October 22, 2021
Primary Code040
First Use Anywhere DateSunday, June 27, 2021
First Use In Commerce DateSunday, June 27, 2021

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateFriday, October 22, 2021
Primary Code041
First Use Anywhere DateSunday, June 27, 2021
First Use In Commerce DateSunday, June 27, 2021

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, October 22, 2021
Primary Code042
First Use Anywhere DateSunday, June 27, 2021
First Use In Commerce DateSunday, June 27, 2021

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, October 22, 2021
Primary Code043
First Use Anywhere DateSunday, June 27, 2021
First Use In Commerce DateSunday, June 27, 2021

Trademark Owner History


Party NameRent-A-Center West, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Party NameRent-A-Center West, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Party NameRent-A-Center West, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Trademark Events


Event DateEvent Description
Tuesday, June 13, 2023NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, June 13, 2023REGISTERED-PRINCIPAL REGISTER
Tuesday, March 28, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 28, 2023PUBLISHED FOR OPPOSITION
Wednesday, March 8, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, February 23, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, January 27, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, January 27, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, January 25, 2023ASSIGNED TO LIE
Friday, November 25, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, June 22, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, June 22, 2022NON-FINAL ACTION E-MAILED
Wednesday, June 22, 2022NON-FINAL ACTION WRITTEN
Tuesday, June 21, 2022ASSIGNED TO EXAMINER
Monday, January 24, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, January 24, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, January 24, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Saturday, October 23, 2021NOTICE OF DESIGN SEARCH CODE E-MAILED
Friday, October 22, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, September 21, 2021NEW APPLICATION ENTERED