R Trademark

Trademark Overview


On Tuesday, March 5, 2019, a trademark application was filed for R with the United States Patent and Trademark Office. The USPTO has given the R trademark a serial number of 88325823. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Friday, November 14, 2025. This trademark is owned by Root Insurance Company. The R trademark is filed in the Computer & Software Products & Electrical & Scientific Products category with the following description:

Downloadable software in the nature of a mobile application for measuring driving behavior to recommend an auto insurance policy and to provide a user interface to service policy holders
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General Information


Serial Number88325823
Word MarkR
Filing DateTuesday, March 5, 2019
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateFriday, November 14, 2025
Registration Number5867089
Registration DateTuesday, September 24, 2019
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, July 9, 2019

Trademark Statements


Pseudo MarkROOT
Goods and ServicesDownloadable software in the nature of a mobile application for measuring driving behavior to recommend an auto insurance policy and to provide a user interface to service policy holders
Indication of Colors claimedThe color(s) orange (Pantone 172C) and white is/are claimed as a feature of the mark.
Description of MarkThe mark consists of the mark is a capital letter "R", in white, on an orange (Pantone 172C) square with rounded edges.

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateFriday, March 22, 2019
Primary Code009
First Use Anywhere DateWednesday, January 2, 2019
First Use In Commerce DateWednesday, January 2, 2019

Trademark Owner History


Party NameRoot Insurance Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressColumbus, OH 43215

Party NameRoot Insurance Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressColumbus, OH 43215

Party NameRoot Insurance Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressColumbus, OH 43215

Trademark Events


Event DateEvent Description
Friday, March 8, 2019NEW APPLICATION ENTERED
Friday, March 22, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, March 23, 2019NOTICE OF DESIGN SEARCH CODE E-MAILED
Tuesday, May 14, 2019ASSIGNED TO EXAMINER
Wednesday, May 15, 2019EXAMINERS AMENDMENT -WRITTEN
Wednesday, May 15, 2019EXAMINERS AMENDMENT E-MAILED
Wednesday, May 15, 2019NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, May 15, 2019EXAMINER'S AMENDMENT ENTERED
Wednesday, May 15, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, May 30, 2019ASSIGNED TO LIE
Wednesday, June 19, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 9, 2019PUBLISHED FOR OPPOSITION
Tuesday, July 9, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 24, 2019REGISTERED-PRINCIPAL REGISTER
Friday, March 26, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, March 26, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, March 26, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, March 26, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, March 26, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, April 4, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, April 4, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, April 4, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, April 4, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, April 4, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, September 24, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, July 28, 2025TEAS SECTION 8 & 15 RECEIVED
Friday, November 14, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, November 14, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, November 14, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED