| Serial Number | 76701504 |
| Word Mark | QUESO DEL REY MEXICAN STYLE CHEESE |
| Filing Date | Friday, February 5, 2010 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Tuesday, November 23, 2021 |
| Registration Number | 3990242 |
| Registration Date | Tuesday, July 5, 2011 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 7, 2010 |
| Translation of Words in Mark | The English translation of "QUESO DEL REY" in the mark is "Cheese of the King". |
| Indication of Colors claimed | The color(s) black, white, green, red, and yellow is/are claimed as a feature of the mark. |
| Goods and Services | CHEESE |
| Description of Mark | The mark consists of a circle with a red border with the color black inside the border. Inside of the circle is the wording "QUESO DEL RAY" in green outlined in red. Below, is a yellow crown with two red circles in two of the triangular portions of the crown, with a triangular portion on the right that has the color black and a black circle with the color white in the middle of the crown with black on the right side of the crown which is above the wording "MEXICAN STYLE CHEESE" which is green and has a red border. The background of the circle has a green band on the left with the color white in the center and the color red on the right side. |
| NOT AVAILABLE | "QUESO" AND "MEXICAN STYLE CHEESE" |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 18, 2010 |
| Primary Code | 029 |
| First Use Anywhere Date | Monday, November 15, 2010 |
| First Use In Commerce Date | Tuesday, February 15, 2011 |
| Party Name | LA VAQUITA, INC. |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | KANSAS CITY, KS 66111 |
| Party Name | W&W DAIRY, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | PITTSBURGH, PA 15219 |
| Party Name | W& W DAIRY |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | MONROE, WI 53566 |
| Party Name | W& W DAIRY |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | MONROE, WI 53566 |
| Party Name | W& W DAIRY |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | MONROE, WI 53566 |
| Event Date | Event Description |
| Thursday, February 18, 2010 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, February 23, 2010 | APPLICATION FILING RECEIPT MAILED |
| Saturday, May 8, 2010 | ASSIGNED TO EXAMINER |
| Wednesday, May 19, 2010 | NON-FINAL ACTION WRITTEN |
| Wednesday, May 19, 2010 | NON-FINAL ACTION MAILED |
| Thursday, June 3, 2010 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, June 11, 2010 | ASSIGNED TO LIE |
| Friday, June 11, 2010 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, June 11, 2010 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, July 8, 2010 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, July 9, 2010 | EXAMINERS AMENDMENT MAILED |
| Friday, July 9, 2010 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, July 29, 2010 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, August 2, 2010 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, August 18, 2010 | NOTICE OF PUBLICATION |
| Tuesday, September 7, 2010 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 2, 2010 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, April 20, 2011 | TEAS STATEMENT OF USE RECEIVED |
| Friday, April 22, 2011 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, April 20, 2011 | USE AMENDMENT FILED |
| Wednesday, April 27, 2011 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, May 18, 2011 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Friday, May 27, 2011 | LAW OFFICE REGISTRATION REVIEW COMPLETED |
| Saturday, May 28, 2011 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED |
| Tuesday, July 5, 2011 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, July 7, 2016 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, July 7, 2016 | TEAS SECTION 8 RECEIVED |
| Wednesday, July 20, 2016 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, July 20, 2016 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Wednesday, July 20, 2016 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Wednesday, August 29, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Sunday, July 5, 2020 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Thursday, July 1, 2021 | TEAS SECTION 8 & 9 RECEIVED |
| Monday, November 22, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, November 22, 2021 | POST REGISTRATION ACTION MAILED - SEC. 8 & 9 |
| Monday, November 22, 2021 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Tuesday, November 23, 2021 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Tuesday, November 23, 2021 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Tuesday, November 23, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Wednesday, December 3, 2025 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, December 3, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |