PUT YOUR BEST FACE FORWARD Trademark

Trademark Overview


On Friday, April 15, 2022, a trademark application was filed for PUT YOUR BEST FACE FORWARD with the United States Patent and Trademark Office. The USPTO has given the PUT YOUR BEST FACE FORWARD trademark a serial number of 97365529. The federal status of this trademark filing is REGISTERED as of Tuesday, December 10, 2024. This trademark is owned by Aspen Dental Management, Inc.. The PUT YOUR BEST FACE FORWARD trademark is filed in the Treatment & Processing of Materials Services, Medical Instrument Products, and Medical & Beauty Services & Agricultural Services categories with the following description:

Custom manufacture, repair and adjustment of dental appliances for straightening teeth and malocclusions, namely, teeth aligners and retainers

Dentistry; cosmetic dentistry; consultation services in the field of dentistry; dental services, namely, design and creation of dental treatment plans for individuals; providing information in field of dentistry; dental services related to straightening teeth and malocclusions

Dental appliances for use in straightening teeth and malocclusions, namely, teeth aligners and retainers
put your best face forward

General Information


Serial Number97365529
Word MarkPUT YOUR BEST FACE FORWARD
Filing DateFriday, April 15, 2022
Status700 - REGISTERED
Status DateTuesday, December 10, 2024
Registration Number7600063
Registration DateTuesday, December 10, 2024
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 24, 2023

Trademark Statements


Goods and ServicesCustom manufacture, repair and adjustment of dental appliances for straightening teeth and malocclusions, namely, teeth aligners and retainers
Goods and ServicesDentistry; cosmetic dentistry; consultation services in the field of dentistry; dental services, namely, design and creation of dental treatment plans for individuals; providing information in field of dentistry; dental services related to straightening teeth and malocclusions
Goods and ServicesDental appliances for use in straightening teeth and malocclusions, namely, teeth aligners and retainers

Classification Information


International Class040 - Treatment of materials.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateWednesday, April 20, 2022
Primary Code040
First Use Anywhere DateFriday, December 31, 2021
First Use In Commerce DateFriday, December 31, 2021

International Class010 - Surgical, medical, dental, and veterinary apparatus and instruments, artificial limbs, eyes, and teeth; orthopedic articles; suture materials.
US Class Codes026, 039, 044
Class Status Code6 - Active
Class Status DateWednesday, April 20, 2022
Primary Code010
First Use Anywhere DateFriday, December 31, 2021
First Use In Commerce DateFriday, December 31, 2021

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, April 20, 2022
Primary Code044
First Use Anywhere DateFriday, December 31, 2021
First Use In Commerce DateFriday, December 31, 2021

Trademark Owner History


Party NameAspen Dental Management, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressEast Syracuse, NY 13057

Party NameAspen Dental Management, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressEast Syracuse, NY 13057

Party NameAspen Dental Management, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressEast Syracuse, NY 13057

Trademark Events


Event DateEvent Description
Tuesday, April 19, 2022NEW APPLICATION ENTERED
Wednesday, April 20, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, December 7, 2022ASSIGNED TO EXAMINER
Saturday, December 17, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 4, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 24, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 24, 2023PUBLISHED FOR OPPOSITION
Tuesday, March 21, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 19, 2024SOU EXTENSION 2 FILED
Thursday, September 21, 2023SOU TEAS EXTENSION RECEIVED
Thursday, September 21, 2023SOU EXTENSION 1 FILED
Thursday, September 21, 2023SOU EXTENSION 1 GRANTED
Saturday, September 23, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, March 19, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, March 19, 2024SOU EXTENSION 2 GRANTED
Wednesday, March 20, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, August 6, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, August 6, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, August 6, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, August 27, 2024TEAS STATEMENT OF USE RECEIVED
Tuesday, September 17, 2024USE AMENDMENT FILED
Tuesday, September 17, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, October 29, 2024STATEMENT OF USE PROCESSING COMPLETE
Tuesday, October 29, 2024CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, November 20, 2024ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, November 20, 2024NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, December 10, 2024REGISTERED-PRINCIPAL REGISTER
Tuesday, December 10, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED