| Serial Number | 97638546 |
| Word Mark | PUSH PLAY FURTHER |
| Filing Date | Wednesday, October 19, 2022 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, October 15, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, October 15, 2024 |
| Goods and Services | Providing a customer loyalty program for commercial, promotional and/or advertising purposes featuring the issuance and processing of loyalty points that are redeemable for video games, computer games, video game content, computer game content, digital media content, video game consoles, video game accessories, consumer electronics, and merchandise, and for monetary rewards towards the purchase of video games, computer games, video game content, computer game content, digital media content, video game consoles, and video game accessories; providing a customer loyalty program for commercial, promotional and/or advertising purposes featuring rewards in the form of digital content for viewing and displaying; business administration of consumer loyalty programs; on-line retail store services featuring downloadable video games, virtual content for video games, video game consoles, and video game accessories; promoting the goods and services of others; advertising services; providing a customer loyalty program for commercial, promotional and/or advertising purposes; organization and management of customer loyalty programs for commercial, promotional and/or advertising purposes; sales promotion through customer loyalty programs |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 3, 2022 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Sony Interactive Entertainment Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Tokyo 108-0075 JP |
| Party Name | Sony Interactive Entertainment Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Tokyo 108-0075 JP |
| Event Date | Event Description |
| Saturday, October 22, 2022 | NEW APPLICATION ENTERED |
| Thursday, November 3, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, June 17, 2023 | ASSIGNED TO EXAMINER |
| Friday, June 23, 2023 | NON-FINAL ACTION WRITTEN |
| Friday, June 23, 2023 | NON-FINAL ACTION E-MAILED |
| Friday, June 23, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, September 21, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, February 13, 2024 | ASSIGNED TO LIE |
| Tuesday, February 13, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, February 13, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, February 13, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, February 16, 2024 | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED |
| Wednesday, September 25, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 15, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 15, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |