PURSUE BETTER Trademark

Trademark Overview


On Wednesday, April 22, 2026, a trademark application was filed for PURSUE BETTER with the United States Patent and Trademark Office. The USPTO has given the PURSUE BETTER trademark a serial number of 99781454. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, April 23, 2026. This trademark is owned by Sunday Red, LLC. The PURSUE BETTER trademark is filed in the Medical Instrument Products, Leather Products, Fabrics & Textile Products, Clothing & Apparel Products, Toys & Sporting Goods Products, Advertising, and Business and Retail Services categories with the following description:

Shirts; Shorts; Pants; Clothing jackets; Sweaters; Sweatshirts; Sweatpants; Jogging pants; Skirts; Dresses; Hoodies; Sports jackets; Polo shirts; Golf shirts; Golf pants, shirts and skirts; Footwear; Headwear; Socks

Luggage; Purses; Wallets; Bags for sports; Handbags; Umbrellas

Eyeglasses; Sunglasses; Eyeglass frames; Frames for spectacles and sunglasses

Golf clubs; Golf club heads; Golf club grips; Golf balls; Golf gloves; Golf tees; Golf ball markers; Golf club head covers; Golf bags; Golf club shafts

Retail store services featuring apparel, headwear, footwear, accessories, bags, golf equipment, golf accessories; On-line retail store services featuring apparel, headwear, footwear, accessories, bags, golf equipment, golf accessories

Towels; Golf towels
pursue better

General Information


Serial Number99781454
Word MarkPURSUE BETTER
Filing DateWednesday, April 22, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateThursday, April 23, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesShirts; Shorts; Pants; Clothing jackets; Sweaters; Sweatshirts; Sweatpants; Jogging pants; Skirts; Dresses; Hoodies; Sports jackets; Polo shirts; Golf shirts; Golf pants, shirts and skirts; Footwear; Headwear; Socks
Goods and ServicesLuggage; Purses; Wallets; Bags for sports; Handbags; Umbrellas
Goods and ServicesEyeglasses; Sunglasses; Eyeglass frames; Frames for spectacles and sunglasses
Goods and ServicesGolf clubs; Golf club heads; Golf club grips; Golf balls; Golf gloves; Golf tees; Golf ball markers; Golf club head covers; Golf bags; Golf club shafts
Goods and ServicesRetail store services featuring apparel, headwear, footwear, accessories, bags, golf equipment, golf accessories; On-line retail store services featuring apparel, headwear, footwear, accessories, bags, golf equipment, golf accessories
Goods and ServicesTowels; Golf towels

Classification Information


International Class010 - Surgical, medical, dental, and veterinary apparatus and instruments, artificial limbs, eyes, and teeth; orthopedic articles; suture materials.
US Class Codes026, 039, 044
Class Status Code6 - Active
Class Status DateWednesday, April 22, 2026
Primary Code010
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code6 - Active
Class Status DateWednesday, April 22, 2026
Primary Code018
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class024 - Textiles and textile goods, not included in other classes; beds and table covers.
US Class Codes042, 050
Class Status Code6 - Active
Class Status DateWednesday, April 22, 2026
Primary Code024
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, April 22, 2026
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, April 22, 2026
Primary Code028
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, April 22, 2026
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameSunday Red, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSan Clemente, CA 92673
US

Trademark Events


Event DateEvent Description
Thursday, April 23, 2026NEW APPLICATION ENTERED
Thursday, April 23, 2026NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, April 23, 2026APPLICATION FILING RECEIPT MAILED