PUREIT BY UNILEVER Trademark

Trademark Overview


On Thursday, December 17, 2020, a trademark application was filed for PUREIT BY UNILEVER with the United States Patent and Trademark Office. The USPTO has given the PUREIT BY UNILEVER trademark a serial number of 90390320. The federal status of this trademark filing is FOURTH EXTENSION - GRANTED as of Tuesday, May 7, 2024. This trademark is owned by Conopco, Inc.. The PUREIT BY UNILEVER trademark is filed in the Treatment & Processing of Materials Services, Environmental Control Instrument Products, Light Beverage Products, and Transportation & Storage Services categories with the following description:

Water treatment; air purification, air refreshment, namely, air deodorizing; information on the above services; services relating to the provision of purified water, namely, water treatment and purification, and rental of water purifying apparatus

Pure water distribution services, namely, distribution of purified water

Water dispensers, namely, refrigerated dispensing units for water, temperature-controlled water dispensers, water filtering and purifying apparatus and machines; water sterilizers and softeners; cooling appliances and machines, namely, air cooling apparatus, beverage cooling apparatus, beverage cooling and ice dispensing machines, cooling apparatus for dispensing cold beverages; distillation apparatus not for scientific purposes; filters for drinking water and for water; regulating and safety apparatus for temperature and chemical control of air and water, namely, environmental control apparatus in the nature of particle activators for use in drinking water treatment; water softening apparatus; jugs and containers for purifying water and parts and fittings thereof; water purifying and freshening preparations, namely, water purifying apparatus, and water purifying units for potable water for domestic use

Mineral and aerated waters and other non-alcoholic drinks, namely, magnetically treated water for human consumption and not for medical purposes; table water; bottled water
pureit by unilever

General Information


Serial Number90390320
Word MarkPUREIT BY UNILEVER
Filing DateThursday, December 17, 2020
Status733 - FOURTH EXTENSION - GRANTED
Status DateTuesday, May 7, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, April 19, 2022

Trademark Statements


Goods and ServicesWater treatment; air purification, air refreshment, namely, air deodorizing; information on the above services; services relating to the provision of purified water, namely, water treatment and purification, and rental of water purifying apparatus
Description of MarkThe mark consists of the stylized navy wording "PUREIT" above the navy wording "BY UNILEVER" with an incomplete light blue raindrop outline around the "IT" in "PUREIT".
Goods and ServicesPure water distribution services, namely, distribution of purified water
Pseudo MarkPURE IT BY UNILEVER
Indication of Colors claimedThe color(s) navy and light blue is/are claimed as a feature of the mark.
Goods and ServicesWater dispensers, namely, refrigerated dispensing units for water, temperature-controlled water dispensers, water filtering and purifying apparatus and machines; water sterilizers and softeners; cooling appliances and machines, namely, air cooling apparatus, beverage cooling apparatus, beverage cooling and ice dispensing machines, cooling apparatus for dispensing cold beverages; distillation apparatus not for scientific purposes; filters for drinking water and for water; regulating and safety apparatus for temperature and chemical control of air and water, namely, environmental control apparatus in the nature of particle activators for use in drinking water treatment; water softening apparatus; jugs and containers for purifying water and parts and fittings thereof; water purifying and freshening preparations, namely, water purifying apparatus, and water purifying units for potable water for domestic use
Goods and ServicesMineral and aerated waters and other non-alcoholic drinks, namely, magnetically treated water for human consumption and not for medical purposes; table water; bottled water

Classification Information


International Class040 - Treatment of materials.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateSaturday, February 27, 2021
Primary Code040
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes.
US Class Codes013, 021, 023, 024, 031, 034
Class Status Code6 - Active
Class Status DateSaturday, February 27, 2021
Primary Code011
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateSaturday, February 27, 2021
Primary Code032
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code6 - Active
Class Status DateSaturday, February 27, 2021
Primary Code039
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameConopco, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressEnglewood Cliffs, NJ 07632

Party NameConopco, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressEnglewood Cliffs, NJ 07632

Trademark Events


Event DateEvent Description
Monday, December 21, 2020NEW APPLICATION ENTERED
Saturday, February 27, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, March 2, 2021NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, April 8, 2021ASSIGNED TO EXAMINER
Monday, April 19, 2021NON-FINAL ACTION WRITTEN
Monday, April 19, 2021NON-FINAL ACTION E-MAILED
Monday, April 19, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, July 13, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, July 13, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, July 13, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, November 3, 2021NON-FINAL ACTION WRITTEN
Wednesday, November 3, 2021NON-FINAL ACTION E-MAILED
Wednesday, November 3, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, February 16, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, February 16, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, February 16, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Saturday, March 12, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 30, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, April 19, 2022PUBLISHED FOR OPPOSITION
Tuesday, April 19, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 14, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, December 5, 2022SOU TEAS EXTENSION RECEIVED
Monday, December 5, 2022SOU EXTENSION 1 FILED
Monday, December 5, 2022SOU EXTENSION 1 GRANTED
Wednesday, December 7, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, June 13, 2023SOU TEAS EXTENSION RECEIVED
Tuesday, June 13, 2023SOU EXTENSION 2 FILED
Tuesday, June 13, 2023SOU EXTENSION 2 GRANTED
Thursday, June 15, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, November 29, 2023SOU TEAS EXTENSION RECEIVED
Wednesday, November 29, 2023SOU EXTENSION 3 FILED
Wednesday, November 29, 2023SOU EXTENSION 3 GRANTED
Thursday, November 30, 2023ASSIGNED TO EXAMINER
Thursday, November 30, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, May 8, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, May 7, 2024SOU EXTENSION 4 FILED
Tuesday, May 7, 2024SOU EXTENSION 4 GRANTED
Tuesday, May 7, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, July 23, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, July 23, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, July 23, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, July 23, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 23, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, November 12, 2024SOU TEAS EXTENSION RECEIVED