PURE VIA STEVIA WHOLE EARTH SWEETENER CO. Trademark

Trademark Overview


On Thursday, August 23, 2012, a trademark application was filed for PURE VIA STEVIA WHOLE EARTH SWEETENER CO. with the United States Patent and Trademark Office. The USPTO has given the PURE VIA STEVIA WHOLE EARTH SWEETENER CO. trademark a serial number of 85710792. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, April 30, 2024. This trademark is owned by Whole Earth Swetener Company LLC. The PURE VIA STEVIA WHOLE EARTH SWEETENER CO. trademark is filed in the Staple Food Products category with the following description:

Sugar substitute, being a natural tabletop sweetener; tabletop sweetener, being a natural sweetener
pure via stevia whole earth sweetener co.

General Information


Serial Number85710792
Word MarkPURE VIA STEVIA WHOLE EARTH SWEETENER CO.
Filing DateThursday, August 23, 2012
Status800 - REGISTERED AND RENEWED
Status DateTuesday, April 30, 2024
Registration Number4463642
Registration DateTuesday, January 7, 2014
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 12, 2013

Trademark Statements


Goods and ServicesSugar substitute, being a natural tabletop sweetener; tabletop sweetener, being a natural sweetener
Description of MarkThe mark consists of a circle comprised of half a dark green vine and half a light green vine design with light green leaves coming out of the upper right, the words "Pure Via" appear in large brown block letters, centered in the circle with the word "Stevia" in dark green stylized lettering below and across the vine border, the wording "WHOLE EARTH" in dark green block letters appears above the wording "SWEETENER CO." in dark green cursive letters on the upper right side of the design".
Indication of Colors claimedThe color(s) light green, dark green and brown is/are claimed as a feature of the mark.
NOT AVAILABLE"STEVIA" AND "SWEETENER CO."

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, August 30, 2012
Primary Code030
First Use Anywhere DateSunday, March 31, 2013
First Use In Commerce DateSunday, March 31, 2013

Trademark Owner History


Party NameWhole Earth Sweetener Company LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60606

Party NameWhole Earth Sweetener Company LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60602

Party NameWhole Earth Swetener Company LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60602

Trademark Events


Event DateEvent Description
Monday, August 27, 2012NEW APPLICATION ENTERED
Thursday, August 30, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, August 31, 2012NOTICE OF DESIGN SEARCH CODE MAILED
Monday, December 17, 2012ASSIGNED TO EXAMINER
Wednesday, December 19, 2012EXAMINER'S AMENDMENT ENTERED
Wednesday, December 19, 2012EXAMINERS AMENDMENT -WRITTEN
Wednesday, December 19, 2012EXAMINERS AMENDMENT E-MAILED
Wednesday, December 19, 2012NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, December 19, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 9, 2013ASSIGNED TO LIE
Wednesday, January 23, 2013ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, February 12, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Thursday, November 7, 2013STATEMENT OF USE PROCESSING COMPLETE
Wednesday, January 9, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, January 23, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 12, 2013PUBLISHED FOR OPPOSITION
Tuesday, April 9, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, October 4, 2013TEAS STATEMENT OF USE RECEIVED
Friday, October 4, 2013USE AMENDMENT FILED
Thursday, November 7, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, December 4, 2013LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, January 7, 2014REGISTERED-PRINCIPAL REGISTER
Thursday, October 23, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 20, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, January 6, 2016TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, January 6, 2016APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, January 7, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, January 6, 2020TEAS SECTION 8 & 15 RECEIVED
Tuesday, December 3, 2013ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, December 5, 2013NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, January 4, 2016TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, January 4, 2016APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Saturday, February 29, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, February 29, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, February 29, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, January 7, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, March 14, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, July 1, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, March 14, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, March 14, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, March 14, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, January 5, 2024TEAS SECTION 8 & 9 RECEIVED
Tuesday, April 30, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, April 30, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, August 16, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, March 14, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, April 30, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, April 30, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED