| Serial Number | 76704544 |
| Word Mark | PURE OLOVE |
| Filing Date | Friday, September 17, 2010 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, April 29, 2022 |
| Registration Number | 4040015 |
| Registration Date | Tuesday, October 18, 2011 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 2, 2011 |
| Description of Mark | The mark consists of the stylized wording "PURE OLOVE" with the second "O" in "OLOVE" being comprised of the design of an olive. |
| Pseudo Mark | PURE OLIVE |
| Goods and Services | Cosmetics, namely, hair shampoo, hair conditioner; hair treatment, namely, hair lotion, hair cream; hair styling, namely, hair spray, hair mousses; and hair preparation, namely, hair color and dyes, permanent wave preparations, and hair color remover |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "PURE OLIVE" |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, April 29, 2022 |
| Primary Code | 003 |
| First Use Anywhere Date | Tuesday, June 10, 2008 |
| First Use In Commerce Date | Tuesday, June 10, 2008 |
| Party Name | E.L.C. Dao of Hair, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Chino, CA 91710 |
| Party Name | E.L.C. Dao of Hair, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Ontario, CA 91761 |
| Party Name | E.L.C. Dao of Hair, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Ontario, CA 91761 |
| Event Date | Event Description |
| Friday, April 29, 2022 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Sunday, October 18, 2020 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Thursday, November 30, 2017 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Thursday, November 30, 2017 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, November 30, 2017 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, November 3, 2017 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, October 18, 2016 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, October 18, 2011 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 2, 2011 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 2, 2011 | PUBLISHED FOR OPPOSITION |
| Monday, June 27, 2011 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, June 23, 2011 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, June 23, 2011 | DATA MODIFICATION COMPLETED |
| Wednesday, June 22, 2011 | ASSIGNED TO LIE |
| Wednesday, June 8, 2011 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, June 7, 2011 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, June 7, 2011 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, June 7, 2011 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, January 4, 2011 | NON-FINAL ACTION MAILED |
| Monday, January 3, 2011 | NON-FINAL ACTION WRITTEN |
| Monday, December 27, 2010 | ASSIGNED TO EXAMINER |
| Tuesday, December 7, 2010 | PAPER RECEIVED |
| Tuesday, September 28, 2010 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, September 22, 2010 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |