PURE LIOR Trademark
Trademark Overview
On Wednesday, July 15, 2026, a trademark application was filed for PURE LIOR with the United States Patent and Trademark Office. The USPTO has given the PURE LIOR trademark a serial number of 99941760. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, July 15, 2026. This trademark is owned by PURE LIOR LLC. The PURE LIOR trademark is filed in the Fabrics & Textile Products and Clothing & Apparel Products categories with the following description:
Aprons; Children's and infant's apparel, namely, jumper coveralls, overall sleepwear, pajamas, rompers and one-piece garments
Household linen, including face towels
General Information
| Serial Number | 99941760 |
| Word Mark | PURE LIOR |
| Filing Date | Wednesday, July 15, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Wednesday, July 15, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Translation of Words in Mark | The English translation of LIOR in the mark is MY LIGHT. |
| Goods and Services | Aprons; Children's and infant's apparel, namely, jumper coveralls, overall sleepwear, pajamas, rompers and one-piece garments |
| Description of Mark | The mark consists of the stylized wording "PURE LIOR" where the dot on the letter "i" is replaced with a flame-like design. |
| Goods and Services | Household linen, including face towels |
Classification Information
| International Class | 024 - Textiles and textile goods, not included in other classes; beds and table covers. |
| US Class Codes | 042, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 15, 2026 |
| Primary Code | 024 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 15, 2026 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | PURE LIOR LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | La Quinta, CA 92253
US |
Trademark Events
| Event Date | Event Description |
| Wednesday, July 15, 2026 | NEW APPLICATION ENTERED |
| Wednesday, July 15, 2026 | APPLICATION FILING RECEIPT MAILED |
