| Serial Number | 98783761 |
| Word Mark | PURE ILLUSION |
| Filing Date | Thursday, October 3, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 28, 2025 |
| Registration Number | 7999662 |
| Registration Date | Tuesday, October 28, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 9, 2025 |
| Goods and Services | Air conditioning filters; Air filtering units; Air filters for air conditioning units; Air filters for domestic use; Air purifiers; Air purifying apparatus; Apparatus for filtering drinking water; Filters for air conditioning; Filters for air purifiers; Filters for drinking water; HEPA filters for household use; Household tap-water filters; Water filtering apparatus; Water filtering units; Water filters; Water purification apparatus |
| International Class | 011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes. |
| US Class Codes | 013, 021, 023, 024, 031, 034 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 3, 2024 |
| Primary Code | 011 |
| First Use Anywhere Date | Sunday, December 6, 2020 |
| First Use In Commerce Date | Sunday, December 6, 2020 |
| Party Name | Pure Illusion, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Research Triangle Park, NC 27709 |
| Party Name | Pure Illusion, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Research Triangle Park, NC 27709 |
| Party Name | Pure Illusion, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Research Triangle Park, NC 27709 |
| Event Date | Event Description |
| Thursday, October 3, 2024 | NEW APPLICATION ENTERED |
| Monday, April 7, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, April 8, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, April 8, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, April 8, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 8, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, July 4, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, July 4, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, July 4, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, August 8, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 3, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 9, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 9, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 28, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 28, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |