| Serial Number | 75438996 |
| Word Mark | PURE CHOICE |
| Filing Date | Monday, February 23, 1998 |
| Status | 711 - CANCELLED - SECTION 7 |
| Status Date | Thursday, January 4, 2007 |
| Registration Number | 2251230 |
| Registration Date | Tuesday, June 8, 1999 |
| Mark Drawing | 3S07 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 16, 1999 |
| Goods and Services | reverse osmosis water purification units |
| Disclaimer with Predetermined Text | "PURE" |
| International Class | 011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes. |
| US Class Codes | 013, 021, 023, 031, 034 |
| Class Status Code | 1 - Sec. 7(d) - Entire Registration |
| Class Status Date | Thursday, January 4, 2007 |
| Primary Code | 011 |
| First Use Anywhere Date | Thursday, July 31, 1997 |
| First Use In Commerce Date | Thursday, July 31, 1997 |
| Party Name | FRANKLIN ELECTRIC CO., INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | FORT WAYNE, IN 46809 |
| Party Name | New Aqua LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Avon, IN 46123 |
| Party Name | New Aqua LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Avon, IN 46168 |
| Party Name | New Aqua LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Avon, IN 46168 |
| Event Date | Event Description |
| Wednesday, March 2, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, December 6, 2021 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, December 6, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, December 6, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, December 6, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, December 6, 2021 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, January 4, 2007 | CANCELLED SECTION 7-TOTAL |
| Thursday, January 4, 2007 | CANCELLATION TERMINATED NO. 999999 |
| Thursday, August 31, 2006 | CANCELLATION DENIED NO. 999999 |
| Friday, August 4, 2006 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Thursday, August 3, 2006 | ASSIGNED TO PARALEGAL |
| Friday, June 10, 2005 | REGISTERED - SEC. 8 (6-YR) FILED |
| Friday, June 10, 2005 | PAPER RECEIVED |
| Thursday, May 12, 2005 | CANCELLATION DENIED NO. 999999 |
| Thursday, June 24, 2004 | CANCELLATION INSTITUTED NO. 999999 |
| Tuesday, June 8, 1999 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 16, 1999 | PUBLISHED FOR OPPOSITION |
| Friday, February 12, 1999 | NOTICE OF PUBLICATION |
| Tuesday, December 1, 1998 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, November 23, 1998 | EXAMINER'S AMENDMENT MAILED |
| Friday, November 13, 1998 | ASSIGNED TO EXAMINER |