PURA VIDA Trademark

Trademark Overview


On Monday, August 17, 2015, a trademark application was filed for PURA VIDA with the United States Patent and Trademark Office. The USPTO has given the PURA VIDA trademark a serial number of 86726929. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, October 31, 2025. This trademark is owned by CREATIVE GENIUS, LLC. The PURA VIDA trademark is filed in the Computer & Software Products & Electrical & Scientific Products category with the following description:

Cases for eyeglasses and sunglasses; Sunglasses
pura vida

General Information


Serial Number86726929
Word MarkPURA VIDA
Filing DateMonday, August 17, 2015
Status710 - CANCELLED - SECTION 8
Status DateFriday, October 31, 2025
Registration Number5728133
Registration DateTuesday, April 16, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 12, 2016

Trademark Statements


Goods and ServicesCases for eyeglasses and sunglasses; Sunglasses
Translation of Words in MarkThe English translation of "Pura Vida" in the mark is "Pure Life".

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 31, 2025
Primary Code009
First Use Anywhere DateSunday, April 1, 2018
First Use In Commerce DateMonday, February 25, 2019

Trademark Owner History


Party NameCREATIVE GENIUS, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLa Jolla, CA 92037

Party NameNOT AVAILABLE
Party Type30 - Original Registrant
Legal Entity Type01 - Individual
AddressLa Jolla, CA 92037

Party NameNOT AVAILABLE
Party Type20 - Owner at Publication
Legal Entity Type01 - Individual
AddressLa Jolla, CA 92037

Party NameNOT AVAILABLE
Party Type10 - Original Applicant
Legal Entity Type01 - Individual
AddressLa Jolla, CA 92037

Trademark Events


Event DateEvent Description
Thursday, August 20, 2015NEW APPLICATION ENTERED
Thursday, August 20, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, August 24, 2015TEAS VOLUNTARY AMENDMENT RECEIVED
Thursday, September 10, 2015ASSIGNED TO LIE
Thursday, September 17, 2015PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Tuesday, December 1, 2015ASSIGNED TO EXAMINER
Tuesday, December 1, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, December 8, 2015LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, December 24, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 12, 2016PUBLISHED FOR OPPOSITION
Tuesday, January 12, 2016OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 8, 2016NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, August 3, 2016SOU TEAS EXTENSION RECEIVED
Wednesday, August 3, 2016SOU EXTENSION 1 FILED
Wednesday, August 3, 2016SOU EXTENSION 1 GRANTED
Friday, August 5, 2016NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, March 3, 2017SOU TEAS EXTENSION RECEIVED
Friday, March 3, 2017SOU EXTENSION 2 FILED
Friday, March 3, 2017SOU EXTENSION 2 GRANTED
Tuesday, March 7, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, July 12, 2017SOU TEAS EXTENSION RECEIVED
Wednesday, July 12, 2017SOU EXTENSION 3 FILED
Wednesday, July 12, 2017SOU EXTENSION 3 GRANTED
Friday, July 14, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, January 17, 2018SOU TEAS EXTENSION RECEIVED
Wednesday, January 17, 2018SOU EXTENSION 4 FILED
Wednesday, January 17, 2018SOU EXTENSION 4 GRANTED
Friday, January 19, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, August 6, 2018SOU TEAS EXTENSION RECEIVED
Tuesday, August 14, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, August 6, 2018SOU EXTENSION 5 FILED
Tuesday, August 14, 2018SOU EXTENSION 5 GRANTED
Wednesday, August 15, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, February 28, 2019TEAS STATEMENT OF USE RECEIVED
Thursday, February 28, 2019USE AMENDMENT FILED
Friday, March 1, 2019STATEMENT OF USE PROCESSING COMPLETE
Tuesday, March 12, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, March 13, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, April 10, 2019ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, April 16, 2019REGISTERED-PRINCIPAL REGISTER
Wednesday, July 31, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, May 23, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, May 23, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, May 23, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 23, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 23, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, April 16, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, October 31, 2025CANCELLED SEC. 8 (6-YR)

Related Keywords


vida pura sunglasses eyeglasses cases