PROTECT WHAT WE LOVE Trademark

Trademark Overview


On Tuesday, October 22, 2024, a trademark application was filed for PROTECT WHAT WE LOVE with the United States Patent and Trademark Office. The USPTO has given the PROTECT WHAT WE LOVE trademark a serial number of 98813617. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Tuesday, March 25, 2025. This trademark is owned by The Orvis Company, Inc.. The PROTECT WHAT WE LOVE trademark is filed in the Advertising, Business and Retail Services and Insurance & Financial Services categories with the following description:

Charitable fundraising for water and nature conservation efforts

Providing information, news, and commentary in the fields of water and nature conservation; Promoting the interests of people concerned with water and nature conservation in the field of fly fishing; Organizing, arranging, and conducting events in the field of fly fishing to promote awareness of water and nature conservation for commercial, promotional and advertising purposes; Retail store services, mail order catalog services and online retail store services featuring sporting goods, namely, fishing equipment, fishing rods, fishing reels, fishing nets, fishing flies and fly tying equipment, fly lines, fishing leaders, fishing tippet, fly boxes, luggage, furniture, sports clothing, footwear and headgear, dog collars, dog beds, and vehicle seat cover protectors for pets
protect what we love

General Information


Serial Number98813617
Word MarkPROTECT WHAT WE LOVE
Filing DateTuesday, October 22, 2024
Status641 - NON-FINAL ACTION - MAILED
Status DateTuesday, March 25, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesCharitable fundraising for water and nature conservation efforts
Goods and ServicesProviding information, news, and commentary in the fields of water and nature conservation; Promoting the interests of people concerned with water and nature conservation in the field of fly fishing; Organizing, arranging, and conducting events in the field of fly fishing to promote awareness of water and nature conservation for commercial, promotional and advertising purposes; Retail store services, mail order catalog services and online retail store services featuring sporting goods, namely, fishing equipment, fishing rods, fishing reels, fishing nets, fishing flies and fly tying equipment, fly lines, fishing leaders, fishing tippet, fly boxes, luggage, furniture, sports clothing, footwear and headgear, dog collars, dog beds, and vehicle seat cover protectors for pets

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, October 22, 2024
Primary Code035
First Use Anywhere DateMonday, February 29, 2016
First Use In Commerce DateMonday, February 29, 2016

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, October 22, 2024
Primary Code036
First Use Anywhere DateMonday, February 29, 2016
First Use In Commerce DateMonday, February 29, 2016

Trademark Owner History


Party NameThe Orvis Company, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSunderland, VT 05250

Trademark Events


Event DateEvent Description
Tuesday, October 22, 2024NEW APPLICATION ENTERED
Tuesday, October 22, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, March 25, 2025ASSIGNED TO EXAMINER
Tuesday, March 25, 2025NON-FINAL ACTION WRITTEN
Tuesday, March 25, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, March 25, 2025NON-FINAL ACTION E-MAILED