| Serial Number | 87519673 |
| Word Mark | PRICE RITE |
| Filing Date | Friday, July 7, 2017 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 15, 2020 |
| Registration Number | 6153589 |
| Registration Date | Tuesday, September 15, 2020 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 14, 2017 |
| Description of Mark | The mark consists of the stylized words "Price Rite" appearing in blue. The dot over the letter "i" in "Price" is green. Four shapes appear above the letter "i" in "Price" - an orange square, a green leaf, a yellow triangle, and a red apple. |
| Pseudo Mark | PRICE RIGHT |
| Indication of Colors claimed | The color(s) blue, green, orange, yellow, and red is/are claimed as a feature of the mark. |
| Goods and Services | Retail supermarket services; wholesale distributorship services for grocery stores; online ordering services in the fields of groceries, consumer products and household-related products; promoting the goods and services of others by delivering coupons to consumers via the Internet; rental of advertising space; conducting market research surveys; promoting public awareness of the need for money contributions to local charities and community organizations; customer loyalty services by providing discounts, coupons, free goods, and notification of product recalls |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 14, 2017 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, November 30, 2017 |
| First Use In Commerce Date | Thursday, November 30, 2017 |
| Party Name | Wakefern Food Corp. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Keasbey, NJ 08832 |
| Party Name | Wakefern Food Corp. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Keasbey, NJ 08832 |
| Party Name | Wakefern Food Corp. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Keasbey, NJ 08832 |
| Event Date | Event Description |
| Tuesday, July 11, 2017 | NEW APPLICATION ENTERED |
| Friday, July 14, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, July 15, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, October 3, 2017 | ASSIGNED TO EXAMINER |
| Tuesday, November 14, 2017 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 9, 2018 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, July 2, 2018 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, July 4, 2018 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, October 5, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 25, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 14, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Monday, July 2, 2018 | SOU EXTENSION 1 FILED |
| Monday, July 2, 2018 | SOU EXTENSION 1 GRANTED |
| Saturday, June 15, 2019 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, January 3, 2020 | SOU TEAS EXTENSION RECEIVED |
| Friday, January 3, 2020 | SOU EXTENSION 4 FILED |
| Friday, January 3, 2020 | SOU EXTENSION 4 GRANTED |
| Tuesday, January 7, 2020 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, July 1, 2020 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, December 18, 2018 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, December 18, 2018 | SOU EXTENSION 2 FILED |
| Tuesday, December 18, 2018 | SOU EXTENSION 2 GRANTED |
| Thursday, December 20, 2018 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, June 13, 2019 | SOU TEAS EXTENSION RECEIVED |
| Thursday, June 13, 2019 | SOU EXTENSION 3 FILED |
| Thursday, June 13, 2019 | SOU EXTENSION 3 GRANTED |
| Thursday, July 2, 2020 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, July 2, 2020 | USE AMENDMENT FILED |
| Thursday, July 23, 2020 | SOU EXTENSION 5 GRANTED |
| Thursday, July 23, 2020 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, July 24, 2020 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, August 10, 2020 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, August 11, 2020 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Wednesday, July 1, 2020 | SOU EXTENSION 5 FILED |
| Thursday, July 23, 2020 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, September 15, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Monday, September 15, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |