| Serial Number | 90160954 |
| Word Mark | PONO REVIVAL |
| Filing Date | Friday, September 4, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, December 14, 2021 |
| Registration Number | 6591640 |
| Registration Date | Tuesday, December 14, 2021 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, February 16, 2021 |
| Description of Mark | The mark consists of a drawing of a water drop with a drawing of a leaf superimposed over the lower right-hand portion of the water drop appearing inside the water drop, below which the words "Pono Revival" are written. |
| Goods and Services | Retail store services featuring filtered water, purified water, bottled water, water filtration systems, empty bottles for filling with water, and water bottle refilling services; On-line retail store services featuring filtered water, purified water, bottled water, water filtration systems, and empty bottles for filling with water |
| Translation of Words in Mark | The English translation of Pono in the mark is "Making better choices about fitness and nutrition" or "Conscious decision to do the right thing for yourself, others, and the environment" or "Progress through small changes that yield sustainable results". |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 9, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, September 21, 2021 |
| First Use In Commerce Date | Tuesday, September 21, 2021 |
| Party Name | NOT AVAILABLE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 01 - Individual |
| Address | Irvine, CA 92618 |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | Irvine, CA 92618 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Irvine, CA 92618 |
| Event Date | Event Description |
| Tuesday, December 14, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, November 11, 2021 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Wednesday, November 10, 2021 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Monday, November 1, 2021 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, October 13, 2021 | USE AMENDMENT FILED |
| Monday, November 1, 2021 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, October 13, 2021 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, April 13, 2021 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, February 16, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 16, 2021 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 27, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, January 14, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, January 11, 2021 | ASSIGNED TO EXAMINER |
| Monday, November 9, 2020 | TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED |
| Monday, November 9, 2020 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Saturday, October 10, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, October 9, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Tuesday, September 8, 2020 | NEW APPLICATION ENTERED IN TRAM |