PNC TOTALREWARDS Trademark
Trademark Overview
On Thursday, November 6, 2025, a trademark application was filed for PNC TOTALREWARDS with the United States Patent and Trademark Office. The USPTO has given the PNC TOTALREWARDS trademark a serial number of 99483268. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Monday, May 4, 2026. This trademark is owned by The PNC Financial Services Group, Inc.. The PNC TOTALREWARDS trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, and Computer & Software Services & Scientific Services categories with the following description:
Providing a website featuring technology that enables users to administer a customer incentive rewards program that awards percent back and/or loyalty points to banking, investment, mortgage, lending, and credit card customers
Promoting the sale of financial services through the administration of incentive rewards programs; providing incentive programs through issuance and processing of loyalty points or other rewards for purchase of a company's goods and services; Administration of a customer loyalty program which provides cash or other rebates and incentives if customers purchase or maintain financial products or services; Providing an Internet website portal featuring information about a customer incentive rewards program that awards percent back and/or loyalty points to banking, investment, mortgage, lending, and credit card customers
Providing cash and other rebates for credit card and debit card use as part of a customer loyalty program
General Information
| Serial Number | 99483268 |
| Word Mark | PNC TOTALREWARDS |
| Filing Date | Thursday, November 6, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Monday, May 4, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 26, 2026 |
Trademark Statements
| Goods and Services | Providing a website featuring technology that enables users to administer a customer incentive rewards program that awards percent back and/or loyalty points to banking, investment, mortgage, lending, and credit card customers |
| Goods and Services | Promoting the sale of financial services through the administration of incentive rewards programs; providing incentive programs through issuance and processing of loyalty points or other rewards for purchase of a company's goods and services; Administration of a customer loyalty program which provides cash or other rebates and incentives if customers purchase or maintain financial products or services; Providing an Internet website portal featuring information about a customer incentive rewards program that awards percent back and/or loyalty points to banking, investment, mortgage, lending, and credit card customers |
| Goods and Services | Providing cash and other rebates for credit card and debit card use as part of a customer loyalty program |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 6, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 6, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 17, 2026 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | The PNC Financial Services Group, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Pittsburgh, PA 15222
US |
Trademark Events
| Event Date | Event Description |
| Thursday, November 6, 2025 | NEW APPLICATION ENTERED |
| Thursday, November 6, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, February 13, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, February 20, 2026 | ASSIGNED TO EXAMINER |
| Friday, February 27, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, February 27, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, February 27, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, April 17, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, April 17, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, April 17, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, April 27, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
