PLUS Trademark

Trademark Overview


On Tuesday, April 19, 2022, a trademark application was filed for PLUS with the United States Patent and Trademark Office. The USPTO has given the PLUS trademark a serial number of 97369344. The federal status of this trademark filing is STATEMENT OF USE - TO EXAMINER as of Monday, July 7, 2025. This trademark is owned by Holmes, Murphy and Associates, LLC. The PLUS trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, and Education & Entertainment Services categories with the following description:

Safety training services in the form of seminars on how to reduce risk covered by insurance in the field of auto, general liability, and workers compensation, and the distribution of printed materials in connection therewith; video tape film production in the field of auto, general liability, and workers compensation; educational and entertainment services, namely, providing interactive on-line training courses and non-downloadable instructional videos and photos in the fields of self-improvement, positive psychology, personal happiness, and mental health and wellness accessible by means of website and a mobile phone application; personal and social services, namely, providing online non-downloadable videos in the fields of self-improvement and self-fulfillment accessible by means of website and mobile phone application; leadership development training in the field of insurance; incubation services, namely, business management training to emerging and start-up companies in the insuranc...

Insurance administration, agency, brokerage services, claims processing, and claims administration; insurance services, namely, writing property and casualty insurance and underwriting, issuance, development, management, and administration of captive insurance; administration of employee benefit plans concerning insurance and finance; financial risk management consultation; financial guarantee and surety; surety services; insurance consultancy services, namely, providing advice to help clients avoid, reduce, or transfer risk through the use of insurance; financial consulting, namely, providing consulting services for the allocation of financial resources used in the insurance industry; providing financial analysis and consultation, namely, financial benchmarking; providing consulting services for the allocation of financial resources used in the health care industry; insurance claims administration services in the field of auto, general liability, and workers compensation; insurance ri...

Data analytics services, namely, health data collection and analysis in the nature of data compiling and analyzing in the field of insurance to provide information and metrics regarding health insurance claims to help clients forecast potential adverse outcomes and develop risk strategies to avoid, reduce, or transfer loss and business risk management consultation for business purposes; administration of employee benefit plans concerning wellness; consulting services, namely, providing consumer information to employers in the field of the administration and management of health care plan options and programs concerning mental health and wellness for first responders; business risk management consultation; analyzing and compiling business data for insurance services; data-acquisition and collection for insurance services for business purposes; providing on-line auction services for employers seeking employee benefit plans; Business services, namely, independent management services for c...

General Information


Serial Number97369344
Word MarkPLUS
Filing DateTuesday, April 19, 2022
Status748 - STATEMENT OF USE - TO EXAMINER
Status DateMonday, July 7, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 11, 2023

Trademark Statements


Goods and ServicesSafety training services in the form of seminars on how to reduce risk covered by insurance in the field of auto, general liability, and workers compensation, and the distribution of printed materials in connection therewith; video tape film production in the field of auto, general liability, and workers compensation; educational and entertainment services, namely, providing interactive on-line training courses and non-downloadable instructional videos and photos in the fields of self-improvement, positive psychology, personal happiness, and mental health and wellness accessible by means of website and a mobile phone application; personal and social services, namely, providing online non-downloadable videos in the fields of self-improvement and self-fulfillment accessible by means of website and mobile phone application; leadership development training in the field of insurance; incubation services, namely, business management training to emerging and start-up companies in the insurance industry
Goods and ServicesInsurance administration, agency, brokerage services, claims processing, and claims administration; insurance services, namely, writing property and casualty insurance and underwriting, issuance, development, management, and administration of captive insurance; administration of employee benefit plans concerning insurance and finance; financial risk management consultation; financial guarantee and surety; surety services; insurance consultancy services, namely, providing advice to help clients avoid, reduce, or transfer risk through the use of insurance; financial consulting, namely, providing consulting services for the allocation of financial resources used in the insurance industry; providing financial analysis and consultation, namely, financial benchmarking; providing consulting services for the allocation of financial resources used in the health care industry; insurance claims administration services in the field of auto, general liability, and workers compensation; insurance risk management consulting services in the field of auto, general liability, and workers compensation; insurance consultancy services, namely, providing advice to help clients avoid, reduce, or transfer risk; insurance consultancy services, namely, providing advice relating to administration and management of health care plan options and programs concerning mental health and wellness for first responders; providing consulting services for the allocation of financial resources used in the health care industry; incubation services, namely, providing financing to emerging and start-up companies in the insurance industry; captive insurance assessment and formation services; providing captive insurance programs
Goods and ServicesData analytics services, namely, health data collection and analysis in the nature of data compiling and analyzing in the field of insurance to provide information and metrics regarding health insurance claims to help clients forecast potential adverse outcomes and develop risk strategies to avoid, reduce, or transfer loss and business risk management consultation for business purposes; administration of employee benefit plans concerning wellness; consulting services, namely, providing consumer information to employers in the field of the administration and management of health care plan options and programs concerning mental health and wellness for first responders; business risk management consultation; analyzing and compiling business data for insurance services; data-acquisition and collection for insurance services for business purposes; providing on-line auction services for employers seeking employee benefit plans; Business services, namely, independent management services for captive insurance companies; insurance consultation relating to the business creation and management of captive insurance companies; captive insurance business management services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, April 25, 2022
Primary Code035
First Use Anywhere DateThursday, August 29, 2024
First Use In Commerce DateThursday, August 29, 2024

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, April 25, 2022
Primary Code036
First Use Anywhere DateThursday, August 29, 2024
First Use In Commerce DateThursday, August 29, 2024

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateMonday, April 25, 2022
Primary Code041
First Use Anywhere DateThursday, August 29, 2024
First Use In Commerce DateThursday, August 29, 2024

Trademark Owner History


Party NameHolmes, Murphy and Associates, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressWaukee, IA 50263

Party NameHolmes, Murphy and Associates, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressWaukee, IA 50263

Trademark Events


Event DateEvent Description
Friday, January 13, 2023NON-FINAL ACTION WRITTEN
Friday, April 22, 2022NEW APPLICATION ENTERED
Monday, April 25, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, January 9, 2023ASSIGNED TO EXAMINER
Friday, January 13, 2023NON-FINAL ACTION E-MAILED
Friday, January 13, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, March 2, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, March 2, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, March 2, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Saturday, March 4, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, April 11, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, March 22, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, April 11, 2023PUBLISHED FOR OPPOSITION
Wednesday, May 10, 2023EXTENSION OF TIME TO OPPOSE RECEIVED
Sunday, August 20, 2023EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Tuesday, October 3, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, April 3, 2024SOU EXTENSION 1 FILED
Wednesday, April 3, 2024SOU EXTENSION 1 GRANTED
Wednesday, April 3, 2024SOU TEAS EXTENSION RECEIVED
Wednesday, October 2, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, April 4, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, October 2, 2024SOU TEAS EXTENSION RECEIVED
Wednesday, October 2, 2024SOU EXTENSION 2 FILED
Wednesday, October 2, 2024SOU EXTENSION 2 GRANTED
Monday, March 31, 2025USE AMENDMENT FILED
Monday, July 7, 2025STATEMENT OF USE PROCESSING COMPLETE
Monday, July 7, 2025CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, March 31, 2025TEAS STATEMENT OF USE RECEIVED