PLI Trademark

Trademark Overview


On Tuesday, September 16, 2025, a trademark application was filed for PLI with the United States Patent and Trademark Office. The USPTO has given the PLI trademark a serial number of 99394352. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, March 10, 2026. This trademark is owned by Via Holdings. The PLI trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Insurance agency services for individual insurance customers

Software as a service (SAAS) services featuring software for use in customer relationship management (CRM) and for agency management for use by agents in the insurance space

Educational services, namely, conducting in-person and online seminars, courses, and training modules for insurance agents and agencies for individual insurance customers in the individual marketplace in the field of insurance sales training and insurance product education; Career coaching and mentoring services for insurance agents and agencies for individual insurance customers in the individual marketplace; Providing on-line non-downloadable publications in the nature of an interview template for insurance agents for use in entering into contractual relationships with insurance companies; Training of Spanish-speaking persons as insurance agents

Personnel recruitment and placement of Spanish-speaking persons as life and health insurance agents; insurance marketing and sales support services for life, health, and supplementary insurance agents and agencies for individual insurance customers in the individual marketplace in the nature of providing sales leads for the insurance industry; business management consulting services for agents and agencies for individual insurance customers in the individual marketplace; human resources services featuring personnel recruiting, employee retention, career growth, and increased productivity for insurance agents and agencies for individual insurance customers in the individual marketplace; insurance contracting support and services, namely, outsourcing services in the nature of arranging service contracts for others for insurance agents and agencies for individual insurance customers in the individual marketplace.
pli

General Information


Serial Number99394352
Word MarkPLI
Filing DateTuesday, September 16, 2025
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, March 10, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 10, 2026

Trademark Statements


Goods and ServicesInsurance agency services for individual insurance customers
Pseudo Markpropósito liderazgo integridad
Goods and ServicesSoftware as a service (SAAS) services featuring software for use in customer relationship management (CRM) and for agency management for use by agents in the insurance space
Goods and ServicesEducational services, namely, conducting in-person and online seminars, courses, and training modules for insurance agents and agencies for individual insurance customers in the individual marketplace in the field of insurance sales training and insurance product education; Career coaching and mentoring services for insurance agents and agencies for individual insurance customers in the individual marketplace; Providing on-line non-downloadable publications in the nature of an interview template for insurance agents for use in entering into contractual relationships with insurance companies; Training of Spanish-speaking persons as insurance agents
Goods and ServicesPersonnel recruitment and placement of Spanish-speaking persons as life and health insurance agents; insurance marketing and sales support services for life, health, and supplementary insurance agents and agencies for individual insurance customers in the individual marketplace in the nature of providing sales leads for the insurance industry; business management consulting services for agents and agencies for individual insurance customers in the individual marketplace; human resources services featuring personnel recruiting, employee retention, career growth, and increased productivity for insurance agents and agencies for individual insurance customers in the individual marketplace; insurance contracting support and services, namely, outsourcing services in the nature of arranging service contracts for others for insurance agents and agencies for individual insurance customers in the individual marketplace.

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, September 16, 2025
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, September 16, 2025
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, September 16, 2025
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, September 16, 2025
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameVia Holdings
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMiami, FL 33178
US

Party NameVia Holdings
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMiami, FL 33178
US

Trademark Events


Event DateEvent Description
Tuesday, September 16, 2025NEW APPLICATION ENTERED
Tuesday, September 16, 2025APPLICATION FILING RECEIPT MAILED
Sunday, February 8, 2026NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, February 9, 2026ASSIGNED TO EXAMINER
Wednesday, February 11, 2026EXAMINERS AMENDMENT -WRITTEN
Wednesday, February 11, 2026EXAMINERS AMENDMENT E-MAILED
Wednesday, February 11, 2026NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, February 11, 2026EXAMINER'S AMENDMENT ENTERED
Wednesday, February 11, 2026APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 4, 2026NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 10, 2026PUBLISHED FOR OPPOSITION
Tuesday, March 10, 2026OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED