| Serial Number | 85727996 |
| Word Mark | PLAYRM |
| Filing Date | Thursday, September 13, 2012 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, December 13, 2019 |
| Registration Number | 4331823 |
| Registration Date | Tuesday, May 7, 2013 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 19, 2013 |
| Goods and Services | marketing and advertising services; marketing services, namely, conducting consumer tracking behavior research and consumer trend analysis; direct marketing services; one-to-one marketing services; personalized marketing services; behavioral-based marketing services; marketing consulting services in the field of games |
| Goods and Services | electronic messaging; electronic messaging in connection with online, electronic and mobile games |
| Goods and Services | providing temporary use of nondownloadable computer software for use in customer relationship management (CRM); providing temporary use of nondownloadable computer software for use in customer relationship management (CRM) in the field of games; providing temporary use of nondownloadable computer software for use in customer relationship management (CRM) in the field of games and game mechanics; providing temporary use of nondownloadable computer software for use in revenue management, direct marketing, one-to-one marketing, personalized marketing, and behavioral-based marketing |
| Pseudo Mark | PLAY RELATIONSHIP MANAGEMENT |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 13, 2019 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, May 30, 2012 |
| First Use In Commerce Date | Wednesday, May 30, 2012 |
| International Class | 038 - Services allowing people to communicate with another by a sensory means. |
| US Class Codes | 100, 101, 104 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 13, 2019 |
| Primary Code | 038 |
| First Use Anywhere Date | Wednesday, May 30, 2012 |
| First Use In Commerce Date | Wednesday, May 30, 2012 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 13, 2019 |
| Primary Code | 042 |
| First Use Anywhere Date | Wednesday, May 30, 2012 |
| First Use In Commerce Date | Wednesday, May 30, 2012 |
| Party Name | Turiya Media, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94107 |
| Party Name | Turiya Media, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94107 |
| Party Name | Turiya Media, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94107 |
| Event Date | Event Description |
| Friday, December 13, 2019 | CANCELLED SEC. 8 (6-YR) |
| Monday, May 7, 2018 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, October 15, 2014 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, May 7, 2013 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 19, 2013 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 19, 2013 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 30, 2013 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, January 10, 2013 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 9, 2013 | ASSIGNED TO EXAMINER |
| Wednesday, September 19, 2012 | NOTICE OF PSEUDO MARK MAILED |
| Tuesday, September 18, 2012 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, September 17, 2012 | NEW APPLICATION ENTERED IN TRAM |