PLAYNOW Trademark

Trademark Overview


On Tuesday, February 24, 2026, a trademark application was filed for PLAYNOW with the United States Patent and Trademark Office. The USPTO has given the PLAYNOW trademark a serial number of 99667955. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, February 24, 2026. This trademark is owned by Virginia Lottery. The PLAYNOW trademark is filed in the Computer & Software Services & Scientific Services category with the following description:

Providing online non-downloadable game software for playing lottery games
playnow

General Information


Serial Number99667955
Word MarkPLAYNOW
Filing DateTuesday, February 24, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateTuesday, February 24, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Description of MarkThe mark consists of the wording "playnow" in stylized lower-case form wherein the wording "play" is in the color blue and the wording "now" is in the color green. The letter "O" in the wording "now" includes the design of a hand with the index and middle fingers crossed.
Goods and ServicesProviding online non-downloadable game software for playing lottery games
Indication of Colors claimedThe color(s) blue, green and white is/are claimed as a feature of the mark.

Classification Information


International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, February 24, 2026
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameVirginia Lottery
Party Type10 - Original Applicant
Legal Entity Type14 - State Agency
AddressRichmond, VA 23219
US

Trademark Events


Event DateEvent Description
Tuesday, February 24, 2026NEW APPLICATION ENTERED
Tuesday, February 24, 2026APPLICATION FILING RECEIPT MAILED