PLAYBOOK EXPERIENCE Trademark

Trademark Overview


On Friday, August 30, 2024, a trademark application was filed for PLAYBOOK EXPERIENCE with the United States Patent and Trademark Office. The USPTO has given the PLAYBOOK EXPERIENCE trademark a serial number of 98727609. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, May 20, 2025. This trademark is owned by LulaFit, Inc.. The PLAYBOOK EXPERIENCE trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, Construction & Repair Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Arranging, organizing, conducting and hosting social entertainment events; Arranging, organizing, conducting, and hosting social entertainment events, namely, fitness classes, cooking classes, social mixers, sporting leagues, holiday-themed events, summer camps, pet events, food and drink tasting events, and new tenant mixers; Electronic publication of blogs, brochures, magazines, and newsletters on a wide variety of topics; Entertainment and educational services, namely, organizing, conducting and arranging training, classes, seminars, workshops, conferences and exhibitions in the fields of business, technology and social networking

Maintenance services for furniture, fixtures, and equipment for spas along with commercial and corporate gyms and fitness centers

Management for and underwriting of commingled, open-end equity real estate funds and single client accounts; Financial research services; Financial services, namely, asset management services; Investment advisory and management services; Leasing of office space; Leasing of real estate; Loan financing services; Managing real estate investments on behalf of third-party investors; Mortgage financing services; Providing real estate and financial information by electronic means; Real estate investment management trust services on behalf of institutional and retail investors; Real estate investment services; Real estate brokerage and leasing services; Rental of office space

Administering group purchasing programs and other discount programs, namely negotiating with providers of insurance, banking, credit card processing, travel and transportation services, to enable participant members of a business community to obtain discounts on the purchase of those services from others; Arranging and conducting special events, parties, camps, concerts and travel for business purposes; Assistance and advice regarding business location; Business advisory services in the fields of interior design and urban planning design of spas, fitness centers, shared community spaces, and cafés; Business development services, namely, providing start-up support for businesses of others; Business information services; Business management of commercial gyms, corporate gyms, health clubs, and fitness centers for others, namely, relating to pre-opening, staffing, marketing, and daily operation of gyms, health clubs, and fitness centers in standalone commercial facilities, commercial rea...

Consulting services in the field of planning and layout design services for spas, fitness centers, shared community spaces, and cafés; Computer services, namely, cloud hosting provider services; Computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in business and social networking; Computer services, namely, hosting on-line web facilities for others for organizing and conducting online introductions, meetings, gatherings and interactive discussions; Computer services, namely, hosting an interactive website which allow the user to publish and share their own content and images, and interact with others, on-line; Computer services, namely, on-site and remote management of IT systems of others; installation, updating and maintenance of computer software; providing online non-downloadable computer software platforms featuring a web-based on-line portal for customers ...
playbook experience

General Information


Serial Number98727609
Word MarkPLAYBOOK EXPERIENCE
Filing DateFriday, August 30, 2024
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, May 20, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 20, 2025

Trademark Statements


Goods and ServicesArranging, organizing, conducting and hosting social entertainment events; Arranging, organizing, conducting, and hosting social entertainment events, namely, fitness classes, cooking classes, social mixers, sporting leagues, holiday-themed events, summer camps, pet events, food and drink tasting events, and new tenant mixers; Electronic publication of blogs, brochures, magazines, and newsletters on a wide variety of topics; Entertainment and educational services, namely, organizing, conducting and arranging training, classes, seminars, workshops, conferences and exhibitions in the fields of business, technology and social networking
Goods and ServicesMaintenance services for furniture, fixtures, and equipment for spas along with commercial and corporate gyms and fitness centers
Goods and ServicesManagement for and underwriting of commingled, open-end equity real estate funds and single client accounts; Financial research services; Financial services, namely, asset management services; Investment advisory and management services; Leasing of office space; Leasing of real estate; Loan financing services; Managing real estate investments on behalf of third-party investors; Mortgage financing services; Providing real estate and financial information by electronic means; Real estate investment management trust services on behalf of institutional and retail investors; Real estate investment services; Real estate brokerage and leasing services; Rental of office space
Goods and ServicesAdministering group purchasing programs and other discount programs, namely negotiating with providers of insurance, banking, credit card processing, travel and transportation services, to enable participant members of a business community to obtain discounts on the purchase of those services from others; Arranging and conducting special events, parties, camps, concerts and travel for business purposes; Assistance and advice regarding business location; Business advisory services in the fields of interior design and urban planning design of spas, fitness centers, shared community spaces, and cafés; Business development services, namely, providing start-up support for businesses of others; Business information services; Business management of commercial gyms, corporate gyms, health clubs, and fitness centers for others, namely, relating to pre-opening, staffing, marketing, and daily operation of gyms, health clubs, and fitness centers in standalone commercial facilities, commercial real estate properties, residential communities, hotels, and resorts; Business management of spas for others, namely, relating to pre-opening, staffing, marketing, and daily operation of spas in standalone facilities, hotels, resorts, communities, and luxury condominiums; Business management of spas, fitness centers, pools, shared community spaces, and cafés for others; Business operation of commercial real estate, offices and office space for others; Business operation of commercial real estate, offices and office space for others, namely, shared office venues with conference facilities; Computer-assisted business information and research services; Incubation services, namely, providing office space containing business equipment to emerging, start-up and existing companies; Incubation services, namely, providing work space containing business equipment to emerging, start-up and existing companies; Managing and operating business conference centers for others; Market analysis and research services in the nature of competitive analysis and consumer psychographic analysis in the field of spas, fitness centers, shared community spaces, and cafés; Market analysis services in the nature of amenities, namely, spas, fitness centers, shared community spaces, and cafés; online business networking services; Online retail store services featuring skincare, body treatment, manicure and pedicure, massage, waxing, haircare, aromatherapy, home gym equipment, rollers, fitness nutrition, yoga, weight training, and fitness accessories; Procurement, namely, purchasing furniture, fixtures, and equipment for spas and commercial and corporate gyms and fitness centers; Providing co-working facilities equipped with private offices, office equipment, mailroom, printing center, receptionist, kitchen, meeting rooms, telecommunications equipment and other office amenities; Providing facilities for business meetings; Providing facilities for business meetings and business events; providing office support services; Providing office-share services in the nature of providing facilities for the use of office equipment; Swimming pool management
Goods and ServicesConsulting services in the field of planning and layout design services for spas, fitness centers, shared community spaces, and cafés; Computer services, namely, cloud hosting provider services; Computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in business and social networking; Computer services, namely, hosting on-line web facilities for others for organizing and conducting online introductions, meetings, gatherings and interactive discussions; Computer services, namely, hosting an interactive website which allow the user to publish and share their own content and images, and interact with others, on-line; Computer services, namely, on-site and remote management of IT systems of others; installation, updating and maintenance of computer software; providing online non-downloadable computer software platforms featuring a web-based on-line portal for customers to participate in business and social networking, engage in virtual communities, manage membership in a co-working and private office facilities service, request and manage office assignments, reserve conference rooms, control employees' user access, order printing services, and sign up and pay for vendor services such as catering, benefits and health insurance; Rental of web servers; Server hosting; Technical support services, namely, troubleshooting in the nature of diagnosing computer hardware and software problems; Technical support services, namely, troubleshooting of computer software problems

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, August 30, 2024
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, August 30, 2024
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class037 - Building construction; repair; installation services.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateFriday, August 30, 2024
Primary Code037
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateFriday, August 30, 2024
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, August 30, 2024
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameLulaFit, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressChicago, IL 60606

Party NameLulaFit, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressChicago, IL 60606

Trademark Events


Event DateEvent Description
Saturday, August 31, 2024NEW APPLICATION ENTERED
Thursday, March 6, 2025ASSIGNED TO EXAMINER
Saturday, August 31, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, March 10, 2025NON-FINAL ACTION WRITTEN
Monday, March 10, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, March 10, 2025NON-FINAL ACTION E-MAILED
Tuesday, April 22, 2025EXAMINER'S AMENDMENT ENTERED
Tuesday, April 22, 2025EXAMINERS AMENDMENT -WRITTEN
Wednesday, May 14, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 20, 2025PUBLISHED FOR OPPOSITION
Tuesday, April 22, 2025NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, April 22, 2025EXAMINERS AMENDMENT E-MAILED
Tuesday, April 22, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, May 20, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED