
| Serial Number | 86518547 |
| Word Mark | PLAY WILD |
| Filing Date | Thursday, January 29, 2015 |
| Status | 704 - PARTIAL SECTION 8 ACCEPTED |
| Status Date | Monday, August 7, 2023 |
| Registration Number | 5064961 |
| Registration Date | Tuesday, October 18, 2016 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, January 5, 2016 |
| Goods and Services | [ Entertainment services, namely, providing on-line computer games, providing an online virtual world featuring online computer games and temporary use of online non downloadable computer and video game software, providing information relating to educational and entertainment activities and events for children, and providing on-going television programs in the fields of nature, geography, and animals via a global computer network ] |
| Goods and Services | Computer game software, computer game programs, computer game software that may be downloaded from a global computer network, [ computer game cartridges to be used in computer game machines adapted for use with television receivers or hand held devices ] and downloadable virtual goods, namely, computer programs featuring articles of clothing, virtual tools and equipment, virtual pets, dwellings, furniture, vehicles, jewelry and decorations for online game avatars and virtual currency, consisting of tokens that can be accumulated in the virtual word and exchanged and traded between players and for other virtual goods for use in online virtual worlds [ ; magnetically encoded gift cards ] |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, February 9, 2015 |
| Primary Code | 009 |
| First Use Anywhere Date | Thursday, July 8, 2010 |
| First Use In Commerce Date | Monday, August 17, 2015 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Monday, August 7, 2023 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, July 8, 2010 |
| First Use In Commerce Date | Tuesday, July 20, 2010 |
| Party Name | WILDWORKS, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | Draper, UT 84020 |
| Party Name | WILDWORKS, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | Draper, UT 84020 |
| Party Name | Smart Bomb Interactive, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Salt Lake City, UT 84013 |
| Party Name | Smart Bomb Interactive, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Salt Lake City, UT 84013 |
| Party Name | Smart Bomb Interactive, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Salt Lake City, UT 84013 |
| Party Name | Smart Bomb Interactive, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Salt Lake City, UT 84013 |
| Party Name | Smart Bomb Interactive, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Salt Lake City, UT 84013 |
| Party Name | Smart Bomb Interactive, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Salt Lake City, UT 84013 |
| Event Date | Event Description |
| Monday, February 2, 2015 | NEW APPLICATION ENTERED |
| Monday, February 9, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, May 4, 2015 | ASSIGNED TO EXAMINER |
| Monday, May 4, 2015 | NON-FINAL ACTION WRITTEN |
| Monday, May 4, 2015 | NON-FINAL ACTION E-MAILED |
| Monday, May 4, 2015 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, July 16, 2015 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, November 2, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, November 19, 2015 | ASSIGNED TO LIE |
| Friday, November 27, 2015 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, November 2, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, November 27, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, December 1, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, December 3, 2015 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, December 16, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 5, 2016 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 5, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 1, 2016 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, July 28, 2016 | TEAS STATEMENT OF USE RECEIVED |
| Monday, August 22, 2016 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, July 28, 2016 | USE AMENDMENT FILED |
| Friday, August 26, 2016 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, September 13, 2016 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, September 14, 2016 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Monday, September 19, 2016 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, September 19, 2016 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, October 18, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, February 15, 2017 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, July 3, 2018 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, July 3, 2018 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, May 27, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, May 27, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, May 27, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, October 18, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, March 18, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, March 18, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, March 18, 2022 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Friday, March 18, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, September 14, 2022 | TEAS SECTION 15 RECEIVED |
| Friday, September 2, 2022 | TEAS SECTION 8 RECEIVED |
| Thursday, July 20, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, August 7, 2023 | REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED |
| Monday, August 7, 2023 | REGISTERED - SEC. 15 ACKNOWLEDGED |
| Monday, August 7, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Monday, August 7, 2023 | SEC. 15 ACKNOWLEDGEMENT - E-MAILED |
| Saturday, October 18, 2025 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |