PLAY SMART FROM THE START Trademark
Trademark Overview
On Tuesday, July 22, 2025, a trademark application was filed for PLAY SMART FROM THE START with the United States Patent and Trademark Office. The USPTO has given the PLAY SMART FROM THE START trademark a serial number of 99297090. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, January 6, 2026. This trademark is owned by American Gaming Association. The PLAY SMART FROM THE START trademark is filed in the Advertising, Business and Retail Services category with the following description:
Promoting public awareness of responsible gaming and gambling
General Information
| Serial Number | 99297090 |
| Word Mark | PLAY SMART FROM THE START |
| Filing Date | Tuesday, July 22, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, January 6, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, January 6, 2026 |
Trademark Statements
| Goods and Services | Promoting public awareness of responsible gaming and gambling |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, July 22, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, June 23, 2025 |
| First Use In Commerce Date | Monday, June 23, 2025 |
Trademark Owner History
| Party Name | American Gaming Association |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 54 - NOT AVAILABLE |
| Address | Washington, DC 20001 |
| Party Name | American Gaming Association |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 54 - NOT AVAILABLE |
| Address | Washington, DC 20001 |
Trademark Events
| Event Date | Event Description |
| Tuesday, July 22, 2025 | NEW APPLICATION ENTERED |
| Tuesday, July 22, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, July 22, 2025 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, December 9, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, December 10, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 31, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 6, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 6, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
