PLAY Trademark

Trademark Overview


On Friday, May 30, 2003, a trademark application was filed for PLAY with the United States Patent and Trademark Office. The USPTO has given the PLAY trademark a serial number of 78256364. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, August 21, 2015. This trademark is owned by Starcom MediaVest Group, Inc.. The PLAY trademark is filed in the Advertising, Business and Retail Services category with the following description:

advertising agency services; planning, analysis and placement of advertisements and promotional materials within gaming, interactive gaming and computer-based entertainment media; planning, analysis and implementation of marketing processes in the field of gaming

General Information


Serial Number78256364
Word MarkPLAY
Filing DateFriday, May 30, 2003
Status710 - CANCELLED - SECTION 8
Status DateFriday, August 21, 2015
Registration Number2918834
Registration DateTuesday, January 18, 2005
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, October 26, 2004

Trademark Statements


Goods and Servicesadvertising agency services; planning, analysis and placement of advertisements and promotional materials within gaming, interactive gaming and computer-based entertainment media; planning, analysis and implementation of marketing processes in the field of gaming

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 21, 2015
Primary Code035
First Use Anywhere DateFriday, May 2, 2003
First Use In Commerce DateFriday, May 2, 2003

Trademark Owner History


Party NameStarcom MediaVest Group, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressChicago, IL 60601

Party NameStarcom MediaVest Group, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressChicago, IL 60601

Party NameStarcom MediaVest Group, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressChicago, IL 60601

Trademark Events


Event DateEvent Description
Friday, August 21, 2015CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Monday, January 31, 2011REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, January 31, 2011CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, January 14, 2011ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, January 14, 2011TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, January 14, 2011TEAS SECTION 8 & 15 RECEIVED
Tuesday, September 26, 2006TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, January 18, 2005REGISTERED-PRINCIPAL REGISTER
Tuesday, October 26, 2004PUBLISHED FOR OPPOSITION
Wednesday, October 6, 2004NOTICE OF PUBLICATION
Tuesday, August 31, 2004CASE FILE IN TICRS
Tuesday, August 31, 2004CASE FILE IN TICRS
Tuesday, August 31, 2004CASE FILE IN TICRS
Wednesday, August 25, 2004LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, August 20, 2004ASSIGNED TO LIE
Friday, August 13, 2004APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, June 7, 2004CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, June 7, 2004PAPER RECEIVED
Wednesday, December 3, 2003NON-FINAL ACTION MAILED
Tuesday, December 2, 2003ASSIGNED TO EXAMINER