| Serial Number | 87409237 |
| Word Mark | PLATINO TEQUILA RESERVA DE LA FAMILIA PLATINO PLATA JOSE CUERVO JOSE CUERVO |
| Filing Date | Wednesday, April 12, 2017 |
| Status | 606 - ABANDONED - NO STATEMENT OF USE FILED |
| Status Date | Monday, February 14, 2022 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 13, 2018 |
| Description of Mark | The mark consists of a bottle displayed in dotted lines and for which no claim is made; the bottle closure is in blue with a embossed crest with a design of a raven, an agave plant and a coa (agave harvesting tool) all surrounded by floral leaves and a ribbon design appearing on the top neck closure with a blue ribbon extending down the neck of the bottle; the word PLATINO appears in white letters on a silver rectangle under the ribbon; appearing in the middle of the bottle is a hexagon shaped label, at the top left of which appears the word TEQUILA in red on a green frame on green agave leaves, and to the top right is a circle with a silver frame enclosing a one story building and workers in green with a blue sky and white clouds; below appears the words RESERVA DE LA FAMILIA and PLATINO and the words PLATA and JOSE CUERVO all in silver with 4 coins in silver; hexagon label is framed in green with an inner black frame and the color white is the background in the hexagon and the framing device in the center is in blue with a silver frame appearing at the bottom of the bottle is a label containing a crest with a silver design of a raven, an agave plant and a coa (agave harvesting tool) all surrounded by silver floral leaves and a silver ribbon design; the words JOSE CUERVO in red script overlays the crest. |
| Name/Portrait Description and/or Consent Statement | The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual. |
| Section 2(f) Limitation Statement | "PLATINO" has become distinctive of the goods/services through the applicant's substantially exclusive and continuous use of the mark in commerce that the U.S. Congress may lawfully regulate for at least the five years immediately before the date of this statement. |
| Indication of Colors claimed | The color(s) black, green, red, blue, white, silver is/are claimed as a feature of the mark. |
| Translation of Words in Mark | The English translation of "RESERVA", "PLATINO" "PLATA" and "CUERVO" in the mark is "RESERVE", "PLATINUM", "SILVER" and "CROW or RAVEN". |
| Goods and Services | distilled blue agave liquor |
| Disclaimer with Predetermined Text | "TEQUILA", "RESERVA", AND "PLATA" |
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 20, 2017 |
| Primary Code | 033 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | TEQUILA CUERVO, S.A. DE C.V. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Jalisco C.P.45601 MX |
| Party Name | TEQUILA CUERVO, S.A. DE C.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Jalisco C.P.45601 MX |
| Event Date | Event Description |
| Monday, February 14, 2022 | ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED |
| Monday, February 14, 2022 | ABANDONMENT - NO USE STATEMENT FILED |
| Saturday, July 17, 2021 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, July 16, 2021 | EXTENSION 5 GRANTED |
| Thursday, July 8, 2021 | EXTENSION 5 FILED |
| Friday, July 16, 2021 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, July 8, 2021 | TEAS EXTENSION RECEIVED |
| Tuesday, January 12, 2021 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, January 8, 2021 | EXTENSION 4 GRANTED |
| Friday, January 8, 2021 | EXTENSION 4 FILED |
| Friday, January 8, 2021 | TEAS EXTENSION RECEIVED |
| Friday, July 10, 2020 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, July 8, 2020 | EXTENSION 3 GRANTED |
| Wednesday, July 8, 2020 | EXTENSION 3 FILED |
| Wednesday, July 8, 2020 | TEAS EXTENSION RECEIVED |
| Friday, January 10, 2020 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, January 8, 2020 | EXTENSION 2 GRANTED |
| Wednesday, January 8, 2020 | EXTENSION 2 FILED |
| Wednesday, January 8, 2020 | TEAS EXTENSION RECEIVED |
| Wednesday, July 10, 2019 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, July 8, 2019 | EXTENSION 1 GRANTED |
| Monday, July 8, 2019 | EXTENSION 1 FILED |
| Monday, July 8, 2019 | TEAS EXTENSION RECEIVED |
| Tuesday, January 8, 2019 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, November 13, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 13, 2018 | PUBLISHED FOR OPPOSITION |
| Wednesday, October 24, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 25, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 5, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, September 4, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, September 4, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Saturday, March 3, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Saturday, March 3, 2018 | NON-FINAL ACTION E-MAILED |
| Saturday, March 3, 2018 | NON-FINAL ACTION WRITTEN |
| Monday, August 28, 2017 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Monday, August 28, 2017 | LETTER OF SUSPENSION E-MAILED |
| Monday, August 28, 2017 | SUSPENSION LETTER WRITTEN |
| Tuesday, August 8, 2017 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, August 7, 2017 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, August 7, 2017 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, May 8, 2017 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, May 8, 2017 | NON-FINAL ACTION E-MAILED |
| Monday, May 8, 2017 | NON-FINAL ACTION WRITTEN |
| Saturday, May 6, 2017 | ASSIGNED TO EXAMINER |
| Friday, April 21, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, April 20, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Saturday, April 15, 2017 | NEW APPLICATION ENTERED IN TRAM |