| Serial Number | 90110239 |
| Word Mark | PLANTING THE SEED |
| Filing Date | Wednesday, August 12, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 6, 2021 |
| Registration Number | 6312961 |
| Registration Date | Tuesday, April 6, 2021 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 19, 2021 |
| Goods and Services | business strategic consulting services offered to growers, packers, shippers, and associations in the field of agriculture and sustainability to measure, improve, and credibly promote efforts, namely, Air quality, Crop Protection and Integrated Pest management, Economic Viability, Ecosystems and Biodiversity, Energy Management, Fertilizer Management, Food Safety, GHG Emissions, Social Accountability, Soil Management and Conservation, Waste Reduction and Material Management and Water Management |
| Description of Mark | The mark consists of a leaf emanating from a partial circle that encompasses part of the word "planting" and the letters "the seed" are underlined. |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 15, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, July 31, 2016 |
| First Use In Commerce Date | Sunday, July 31, 2016 |
| Party Name | Measure to Improve, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Salinas, CA 93901 US |
| Party Name | Measure to Improve, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Salinas, CA 93901 US |
| Party Name | Measure to Improve, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Salinas, CA 93901 US |
| Event Date | Event Description |
| Saturday, August 15, 2020 | NEW APPLICATION ENTERED |
| Tuesday, September 15, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, September 16, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, September 22, 2020 | ASSIGNED TO EXAMINER |
| Thursday, September 24, 2020 | NON-FINAL ACTION WRITTEN |
| Thursday, September 24, 2020 | NON-FINAL ACTION E-MAILED |
| Thursday, September 24, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, December 9, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, December 9, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, December 10, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, December 15, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, December 15, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, December 15, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, December 15, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, December 16, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 30, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 19, 2021 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 19, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 6, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Monday, April 6, 2026 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |