| Serial Number | 97591015 |
| Word Mark | PIERCEDIRECT |
| Filing Date | Wednesday, September 14, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 31, 2023 |
| Registration Number | 7206001 |
| Registration Date | Tuesday, October 31, 2023 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 15, 2023 |
| Description of Mark | The mark consists of the stylized blue wording "PIERCEDIRECT" where the dot above the "I" in "DIRECT" is red, and the "C" and the horizontal line of the "T" form a curved arrow with a gray body and red point. |
| Pseudo Mark | PIERCE DIRECT |
| Indication of Colors claimed | The colors blue, red, and gray are claimed as a feature of the mark. |
| Goods and Services | Wholesale and retail store services featuring embalming fluid, chemicals used in embalming, urns, urn bags, post-mortem cosmetics, embalming machines, candles, crucifixes, reserved pew rope, banners, flags, casket spray holders, jewelry bags, kriah ribbons, shrouds, and yarmulkes, all for use in the funeral service industry; Distributorship services in the fields of embalming fluid, chemicals used in embalming, urns, urn bags, post-mortem cosmetics, embalming machines, candles, crucifixes, reserved pew rope, banners, flags, casket spray holders, jewelry bags, kriah ribbons, shrouds, and yarmulkes, all for use in the funeral service industry; Wholesale and retail services by direct solicitation by sales agents in the fields of embalming fluid, chemicals used in embalming, urns, urn bags, post-mortem cosmetics, embalming machines, candles, crucifixes, reserved pew rope, banners, flags, casket spray holders, jewelry bags, kriah ribbons, shrouds, and yarmulkes, all for use in the funeral service industry; Web-based catalog services featuring embalming fluid, chemicals used in embalming, urns, urn bags, post-mortem cosmetics, embalming machines, candles, crucifixes, reserved pew rope, banners, flags, casket spray holders, jewelry bags, kriah ribbons, shrouds, and yarmulkes, all for use in the funeral service industry |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, July 11, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, November 30, 2015 |
| First Use In Commerce Date | Monday, November 30, 2015 |
| Party Name | WILBERT FUNERAL SERVICES, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Leawood, KS 66211 |
| Party Name | WILBERT FUNERAL SERVICES, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Leawood, KS 66211 |
| Party Name | WILBERT FUNERAL SERVICES, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Dallas, TX 75236 |
| Event Date | Event Description |
| Saturday, September 17, 2022 | NEW APPLICATION ENTERED |
| Thursday, September 29, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, September 30, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, June 26, 2023 | ASSIGNED TO EXAMINER |
| Monday, July 3, 2023 | NON-FINAL ACTION WRITTEN |
| Monday, July 3, 2023 | NON-FINAL ACTION E-MAILED |
| Monday, July 3, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, July 7, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, July 7, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, July 7, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, July 11, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, July 11, 2023 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, July 11, 2023 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, July 11, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, July 11, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 26, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 15, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 15, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 15, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, August 15, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, August 15, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, August 15, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, August 15, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, October 31, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, October 31, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Monday, December 16, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, December 16, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, December 16, 2024 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Monday, December 16, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, March 17, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, March 17, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, March 17, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, March 17, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, March 17, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |