
| Serial Number | 99178005 |
| Word Mark | PERSONAL SERVICE... IT'S THAT SIMPLE. SHEFFIELD FINANCIAL A DIVISION OF TRUIST |
| Filing Date | Friday, May 9, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Wednesday, October 22, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 11, 2025 |
| Goods and Services | Financial services, namely, providing financing for the retail purchase of outdoor equipment, namely, lawn mowers, tractors, trailers, truck beds, powersport vehicles, outboard engines, boat packages, personal watercraft, golf carts, personal transport vehicles, and snow equipment |
| Description of Mark | The mark consists of "PERSONAL SERVICE . . . IT'S THAT SIMPLE." above the stylized words "SHEFFIELD FINANCIAL" above "A DIVISION OF TRUIST". |
| NOT AVAILABLE | "FINANCIAL and A DIVISION OF" |
| Pseudo Mark | PERSONAL SERVICE IT IS THAT SIMPLE SHEFFIELD FINANCIAL A DIVISION OF TRUIST |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 9, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | Friday, October 22, 2021 |
| First Use In Commerce Date | Friday, October 22, 2021 |
| Party Name | TRUIST FINANCIAL CORPORATION |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | CHARLOTTE, NC 28202 |
| Event Date | Event Description |
| Friday, May 9, 2025 | NEW APPLICATION ENTERED |
| Friday, May 9, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, September 19, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, September 20, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, September 24, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, October 14, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, October 14, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, October 14, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, October 14, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, October 14, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |