| Serial Number | 98212675 |
| Word Mark | PERSONAL EXPERIENCE BRAND FACTOR |
| Filing Date | Friday, October 6, 2023 |
| Status | 645 - FINAL REFUSAL - MAILED |
| Status Date | Monday, October 7, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Film and video production services; entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content; experience strategy and design services, namely, special event planning for social entertainment purposes |
| Goods and Services | Electronic messaging and voice communication services |
| Goods and Services | Consumer and market research services; business strategy development services; brand strategy services, namely, consulting, development, management and marketing of brands for businesses and/or individuals; public relations communications strategy services; creative strategy services, namely, creative and strategic consultation regarding development and production of marketing campaigns for others; media strategy and activation services for others, namely, media engagement in the form of paid media strategic planning in the nature of advising the client on the correct times and stations to advertise based on media analysis of the market for that media; media strategy and activation services for others, namely, paid media activation in the nature of promoting products and services of others through electronic communications networks; branded content activation in the nature of preparation of customized promotional and merchandising materials for others that highlight and integrate the products of others in a non-promotional way; media strategy and activation services for others, namely, preparation of paid social media advertising and marketing materials for others, and engagement of advertising and marketing affiliates for others; data strategy and analytics services for others, namely, labeling data or content so it can be easily tracked, analyzed or targeted; and managing and delivering advertising for others to the correct platforms and audiences to ensure they can be accurately tracked to measure advertising performance; customer experience-centric data strategy and analytics services for others, namely, analyzing and compiling data for measuring the performance of advertising and marketing campaigns; customer experience-centric data strategy, measurement and reporting; omni-channel communications services namely development of advertising campaigns provided through cable television broadcast, web casts, radio broadcasts, newspapers, magazines, online banners, outdoor billboards, wild postings, bus and subway ads, social ads, connected TV ads, online video, content partnerships, streaming audio, website landing pages, public relations and thought leadership; production of advertising matter and commercials; advertising and marketing consultancy concerning social media strategy and activation services; public relations services; development of marketing and advertising strategies for the digital ecosystem; experience strategy and design services, namely event planning and management for marketing, branding, promoting or advertising the goods and services of others; development, creation, production, and post-production of advertising content; brand logo imagery consulting services and creating trademarks for others; advertising services to create visual and verbal brand identity for others; advertising and publicity services; business management analysis and business consultancy services |
| NOT AVAILABLE | Personal Experience Brand |
| International Class | 038 - Services allowing people to communicate with another by a sensory means. |
| US Class Codes | 100, 101, 104 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 12, 2024 |
| Primary Code | 038 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, October 14, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 12, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Laughlin/Constable, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Milwaukee, WI 53202 |
| Event Date | Event Description |
| Saturday, October 14, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, April 29, 2024 | ASSIGNED TO EXAMINER |
| Monday, May 6, 2024 | NON-FINAL ACTION WRITTEN |
| Monday, May 6, 2024 | NON-FINAL ACTION E-MAILED |
| Monday, May 6, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, June 21, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, July 12, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, July 12, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, June 21, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, June 21, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, June 21, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, June 21, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, July 12, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, August 7, 2024 | NON-FINAL ACTION E-MAILED |
| Wednesday, August 7, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, August 7, 2024 | NON-FINAL ACTION WRITTEN |
| Monday, September 9, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, September 9, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, September 9, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, October 7, 2024 | FINAL REFUSAL WRITTEN |
| Monday, October 7, 2024 | FINAL REFUSAL E-MAILED |
| Monday, October 7, 2024 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Monday, October 28, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, October 28, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, October 28, 2024 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |