Trademark Overview

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On Monday, April 11, 2011, a trademark application was filed for PERFORMANCE. IT'S WHAT WE DO. with the United States Patent and Trademark Office. The USPTO has given the PERFORMANCE. IT'S WHAT WE DO. trademark a serial number of 85291522. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, May 20, 2022. This trademark is owned by Boardwalk AG, LLC. The PERFORMANCE. IT'S WHAT WE DO. trademark is filed in the Advertising, Business and Retail Services and Construction & Repair Services categories with the following description:

Automobile repair and maintenance

Automobile dealership

General Information

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Serial Number	85291522
Word Mark	PERFORMANCE. IT'S WHAT WE DO.
Filing Date	Monday, April 11, 2011
Status	710 - CANCELLED - SECTION 8
Status Date	Friday, May 20, 2022
Registration Number	4052845
Registration Date	Tuesday, November 8, 2011
Mark Drawing	4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition Date	Tuesday, August 23, 2011

Trademark Statements

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Goods and Services	Automobile repair and maintenance
Pseudo Mark	PERFORMANCE. IT IS WHAT WE DO.
Goods and Services	Automobile dealership

Classification Information

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International Class	035 - Advertising; business management; business administration; office functions.
US Class Codes	100, 101, 102
Class Status Code	2 - Sec. 8 - Entire Registration
Class Status Date	Friday, May 20, 2022
Primary Code	035
First Use Anywhere Date	Sunday, August 1, 2010
First Use In Commerce Date	Sunday, August 1, 2010

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International Class	037 - Building construction; repair; installation services.
US Class Codes	100, 103, 106
Class Status Code	2 - Sec. 8 - Entire Registration
Class Status Date	Friday, May 20, 2022
Primary Code	037
First Use Anywhere Date	Sunday, August 1, 2010
First Use In Commerce Date	Sunday, August 1, 2010

Trademark Owner History

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Party Name	Boardwalk AG, LLC
Party Type	30 - Original Registrant
Legal Entity Type	16 - Limited Liability Company
Address	PLANO, TX 75093

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Party Name	Boardwalk AG, LLC
Party Type	20 - Owner at Publication
Legal Entity Type	16 - Limited Liability Company
Address	Plano, TX 75093

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Party Name	Boardwalk AG, LLC
Party Type	10 - Original Applicant
Legal Entity Type	16 - Limited Liability Company
Address	Plano, TX 75093

Trademark Events

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Event Date	Event Description
Friday, May 20, 2022	CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Sunday, November 8, 2020	COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, February 1, 2017	NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Wednesday, February 1, 2017	REGISTERED - SEC. 8 (6-YR) ACCEPTED
Wednesday, February 1, 2017	CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, November 15, 2016	TEAS SECTION 8 RECEIVED
Tuesday, November 15, 2016	TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, March 27, 2015	APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, March 27, 2015	TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, November 8, 2011	REGISTERED-PRINCIPAL REGISTER
Tuesday, August 23, 2011	PUBLISHED FOR OPPOSITION
Wednesday, August 3, 2011	NOTICE OF PUBLICATION
Tuesday, July 19, 2011	APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, July 14, 2011	ASSIGNED TO EXAMINER
Friday, April 15, 2011	NOTICE OF PSEUDO MARK MAILED
Thursday, April 14, 2011	NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Thursday, April 14, 2011	NEW APPLICATION ENTERED IN TRAM

Related Keywords

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what performance automobile dealership repair maintenance