PERFORMANCE CHOICE Trademark

Trademark Overview


On Tuesday, September 21, 2010, a trademark application was filed for PERFORMANCE CHOICE with the United States Patent and Trademark Office. The USPTO has given the PERFORMANCE CHOICE trademark a serial number of 85134704. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, December 23, 2020. This trademark is owned by North American Company for Life and Health Insurance. The PERFORMANCE CHOICE trademark is filed in the Insurance & Financial Services category with the following description:

[ Life insurance and ] annuity underwriting services
performance choice

General Information


Serial Number85134704
Word MarkPERFORMANCE CHOICE
Filing DateTuesday, September 21, 2010
Status800 - REGISTERED AND RENEWED
Status DateWednesday, December 23, 2020
Registration Number4032681
Registration DateTuesday, September 27, 2011
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 8, 2011

Trademark Statements


Goods and Services[ Life insurance and ] annuity underwriting services

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, September 24, 2010
Primary Code036
First Use Anywhere DateMonday, October 25, 2010
First Use In Commerce DateMonday, October 25, 2010

Trademark Owner History


Party NameSAMMONS FINANCIAL GROUP, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Party NameNorth American Company for Life and Health Insurance
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Party NameNorth American Company for Life and Health Insurance
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Party NameNorth American Company for Life and Health Insurance
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Trademark Events


Event DateEvent Description
Thursday, April 1, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, April 1, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, April 1, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, April 1, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, April 1, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, December 23, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, December 23, 2020REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, December 23, 2020REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, December 23, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, October 6, 2020TEAS SECTION 8 & 9 RECEIVED
Sunday, September 27, 2020COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, March 15, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, March 15, 2017REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, March 15, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, January 11, 2017TEAS SECTION 8 & 15 RECEIVED
Tuesday, September 27, 2016COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, February 16, 2016TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, January 13, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, January 13, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, January 23, 2013AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, February 27, 2012ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, February 27, 2012TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, September 27, 2011REGISTERED-PRINCIPAL REGISTER
Friday, August 26, 2011NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, August 25, 2011LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, August 17, 2011ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, August 16, 2011STATEMENT OF USE PROCESSING COMPLETE
Friday, July 29, 2011USE AMENDMENT FILED
Tuesday, August 16, 2011CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, July 29, 2011TEAS STATEMENT OF USE RECEIVED
Tuesday, May 3, 2011NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 8, 2011OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 8, 2011PUBLISHED FOR OPPOSITION
Tuesday, February 1, 2011LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, January 28, 2011ASSIGNED TO LIE
Tuesday, December 28, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, December 28, 2010ASSIGNED TO EXAMINER
Friday, September 24, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Friday, September 24, 2010NEW APPLICATION ENTERED IN TRAM