PEOPLE FIRST. IMPACT ALWAYS. Trademark
Trademark Overview
On Friday, April 10, 2026, a trademark application was filed for PEOPLE FIRST. IMPACT ALWAYS. with the United States Patent and Trademark Office. The USPTO has given the PEOPLE FIRST. IMPACT ALWAYS. trademark a serial number of 99756698. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, April 10, 2026. This trademark is owned by DK3 Investment Group, LLC. The PEOPLE FIRST. IMPACT ALWAYS. trademark is filed in the Staple Food Products and Restaurant & Hotel Services categories with the following description:
Restaurant and catering services; Catering for the provision of food and beverages; Catering services for barbecue cuisine; Restaurant and bar services, including restaurant carryout services; Catering services for Mexican cuisine
Barbecue sauce; Barbecue dry rub; Sauces for barbecued meat; Spice rubs; Spice blends; Edible spices
General Information
| Serial Number | 99756698 |
| Word Mark | PEOPLE FIRST. IMPACT ALWAYS. |
| Filing Date | Friday, April 10, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Friday, April 10, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Restaurant and catering services; Catering for the provision of food and beverages; Catering services for barbecue cuisine; Restaurant and bar services, including restaurant carryout services; Catering services for Mexican cuisine |
| Goods and Services | Barbecue sauce; Barbecue dry rub; Sauces for barbecued meat; Spice rubs; Spice blends; Edible spices |
| Pseudo Mark | PEOPLE FIRST IMPACT ALWAYS |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 10, 2026 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 10, 2026 |
| Primary Code | 043 |
| First Use Anywhere Date | Saturday, February 28, 2026 |
| First Use In Commerce Date | Saturday, February 28, 2026 |
Trademark Owner History
| Party Name | DK3 Investment Group, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Weslaco, TX 78596 US |
Trademark Events
| Event Date | Event Description |
| Friday, April 10, 2026 | NEW APPLICATION ENTERED |
| Friday, April 10, 2026 | APPLICATION FILING RECEIPT MAILED |