PEOPLE FIRST Trademark

Trademark Overview


On Friday, January 12, 2018, a trademark application was filed for PEOPLE FIRST with the United States Patent and Trademark Office. The USPTO has given the PEOPLE FIRST trademark a serial number of 79239339. The federal status of this trademark filing is REGISTERED as of Tuesday, December 3, 2019. This trademark is owned by Midland Software Ltd. The PEOPLE FIRST trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

Computer hardware and firmware for business administration, namely, performance of office functions in the nature of data processing, data management, data storage, payroll management, productivity management, human resource management and monitoring, optimizing and analysis of performance and engagement of employees; computer software for human resource management and development, namely, workforce planning, workforce management, workforce development, motivation and engagement, payroll preparation and processing; computer programs for business administration, namely, performance of office functions in the nature of data processing, data management, data storage, payroll management, productivity management, human resource management and monitoring, optimizing and analysis of performance and engagement of employees; data processing and provision of business information; software downloadable from the internet; pre-recorded CDs featuring information in relation to workforce planning, hu...

Business administration; office functions; data processing; provision of business information; payroll advisory services; payroll preparation; payroll processing services; talent management services and human resource services for office workers; workforce planning services; personnel management; outsourcing services in the areas of human resource engagement and management services; business consultancy services; business process management; information, advice and consultancy in relation to all the aforesaid services

Design and development of computer hardware and software; computer programming; installation, maintenance and repair of computer software; technical advice in relation to computer software; leasing of data processing systems; information, advice and consultancy in relation to all the aforesaid services; electronic data storage
people first

General Information


Serial Number79239339
Word MarkPEOPLE FIRST
Filing DateFriday, January 12, 2018
Status700 - REGISTERED
Status DateTuesday, December 3, 2019
Registration Number5923240
Registration DateTuesday, December 3, 2019
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, September 17, 2019

Trademark Statements


Description of MarkThe mark consists of the wording "PEOPLE FIRST" in lowercase with a smile beneath the letters "OP".
Goods and ServicesComputer hardware and firmware for business administration, namely, performance of office functions in the nature of data processing, data management, data storage, payroll management, productivity management, human resource management and monitoring, optimizing and analysis of performance and engagement of employees; computer software for human resource management and development, namely, workforce planning, workforce management, workforce development, motivation and engagement, payroll preparation and processing; computer programs for business administration, namely, performance of office functions in the nature of data processing, data management, data storage, payroll management, productivity management, human resource management and monitoring, optimizing and analysis of performance and engagement of employees; data processing and provision of business information; software downloadable from the internet; pre-recorded CDs featuring information in relation to workforce planning, human resource management, motivation, engagement and development, payroll preparation and processing, business administration and office functions; pre-recorded DVDs for information on workforce planning, human resource management, motivation, engagement and development, payroll preparation and processing, business administration and office functions; downloadable electronic publications and electronic publications recorded on computer media in the nature of training manuals, presentation, reports, newsletters and magazines in the field of workforce planning, human resource management, motivation, engagement and development, payroll preparation and processing, business administration and office functions; downloadable publications in the nature of training manuals, reports, newsletters and magazines in the field of workforce planning, human resource management, motivation, engagement and development, payroll preparation and processing, business administration and office functions; downloadable electronic training manuals and electronic training manuals recorded on computer media, being electronic publications in the nature of workbooks and brochures in the field of workforce planning, human resource management, motivation, engagement and development, payroll preparation and processing, business administration and office functions, and software featuring training materials in the nature of workbooks and brochures in the field of workforce planning, human resource management, motivation, engagement and development, payroll preparation and processing, business administration and office functions; electronic databases in the field of workforce planning, human resource management, motivation, engagement and development, payroll preparation and processing, business administration and office functions
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesBusiness administration; office functions; data processing; provision of business information; payroll advisory services; payroll preparation; payroll processing services; talent management services and human resource services for office workers; workforce planning services; personnel management; outsourcing services in the areas of human resource engagement and management services; business consultancy services; business process management; information, advice and consultancy in relation to all the aforesaid services
Goods and ServicesDesign and development of computer hardware and software; computer programming; installation, maintenance and repair of computer software; technical advice in relation to computer software; leasing of data processing systems; information, advice and consultancy in relation to all the aforesaid services; electronic data storage

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateFriday, August 24, 2018
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, August 24, 2018
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, August 24, 2018
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameMidland Software Ltd
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressGB

Party NameMidland Software Ltd
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressGB

Party NameMidland Software Ltd
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressGB

Trademark Events


Event DateEvent Description
Friday, August 24, 2018ASSIGNED TO EXAMINER
Thursday, August 23, 2018SN ASSIGNED FOR SECT 66A APPL FROM IB
Friday, August 24, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, August 28, 2018APPLICATION FILING RECEIPT MAILED
Friday, September 7, 2018NON-FINAL ACTION WRITTEN
Saturday, September 8, 2018NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Friday, September 14, 2018REFUSAL PROCESSED BY MPU
Friday, September 14, 2018NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Sunday, October 7, 2018REFUSAL PROCESSED BY IB
Thursday, March 14, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, March 14, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, March 14, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, March 14, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, March 15, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, July 31, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 1, 2019FINAL REFUSAL WRITTEN
Wednesday, May 1, 2019FINAL REFUSAL E-MAILED
Wednesday, May 1, 2019NOTIFICATION OF FINAL REFUSAL EMAILED
Tuesday, July 30, 2019TEAS REQUEST FOR RECONSIDERATION RECEIVED
Tuesday, July 30, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, July 30, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, August 9, 2019ASSIGNED TO LIE
Wednesday, August 28, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, September 13, 2019NOTIFICATION PROCESSED BY IB
Tuesday, September 17, 2019PUBLISHED FOR OPPOSITION
Friday, April 10, 2020FINAL DECISION TRANSACTION PROCESSED BY IB
Wednesday, August 28, 2019NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB
Wednesday, August 28, 2019NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
Tuesday, September 17, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 3, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, March 3, 2020FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
Friday, March 20, 2020FINAL DISPOSITION PROCESSED
Friday, March 20, 2020FINAL DISPOSITION NOTICE SENT TO IB
Tuesday, December 3, 2024COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED
Friday, May 2, 2025NEW REPRESENTATIVE AT IB RECEIVED
Tuesday, October 7, 2025TEAS SECTION 71 & 15 RECEIVED