| Serial Number | 97035068 |
| Word Mark | PEEYO THE PILLOW |
| Filing Date | Sunday, September 19, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, July 4, 2023 |
| Registration Number | 7096059 |
| Registration Date | Tuesday, July 4, 2023 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 18, 2023 |
| Goods and Services | Educational and entertainment services, namely, providing on-line interactive children's stories; Providing advice and information in the field of educational and entertainment activities and events for children; Providing information in the fields of education and entertainment for children via a website; Providing information relating to educational and entertainment activities and events for children |
| Description of Mark | The mark consists of the following: the words "Peeyo the Pillow" above a stylized pillow design. The word "Peeyo" is light blue and dark blue. The letters "p," "e," "e" in "Peeyo" are light blue, the letters "y," "o" in "Peeyo" are dark blue. The word "the" is brown. The word "Pillow" is yellow. All of the wording is outlined in the color black. Below the wording "Peeyo the Pillow" is a stylized cartoon pillow design. The pillow is yellow, with white and black accents. The pillow has two eyes in white, brown and black, two black eyebrows, and a mouth with a white, black, brown smile, a redish brown tongue and two yellow armswith brown and black hands. |
| Goods and Services | Children's multiple activity toys sold as a unit with printed books; Novelty plush toys for parties; Plush dolls; Plush toys; Stuffed toys; Stuffed and plush toys; Dolls and printed children's books sold as a unit |
| Indication of Colors claimed | The color(s) brown, yellow, light blue, dark blue, white and black is/are claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "PILLOW" |
| Goods and Services | Pillows; Decorative 3D pillows and cushions; Novelty pillows |
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. |
| US Class Codes | 002, 013, 022, 025, 032, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, October 23, 2021 |
| Primary Code | 020 |
| First Use Anywhere Date | Sunday, August 1, 2021 |
| First Use In Commerce Date | Sunday, August 1, 2021 |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, October 23, 2021 |
| Primary Code | 028 |
| First Use Anywhere Date | Sunday, August 1, 2021 |
| First Use In Commerce Date | Sunday, August 1, 2021 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, October 23, 2021 |
| Primary Code | 041 |
| First Use Anywhere Date | Sunday, August 1, 2021 |
| First Use In Commerce Date | Sunday, August 1, 2021 |
| Party Name | Bessie's Love & Care, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Philadelphia, PA 19111 |
| Party Name | Bessie's Love & Care, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Philadelphia, PA 19111 |
| Party Name | Bessie's Love & Care, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Philadelphia, PA 19111 |
| Event Date | Event Description |
| Tuesday, July 4, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, July 4, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 18, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 18, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 29, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, March 10, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, March 9, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, March 9, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, March 8, 2023 | ASSIGNED TO LIE |
| Sunday, December 25, 2022 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Saturday, June 25, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Saturday, June 25, 2022 | NON-FINAL ACTION E-MAILED |
| Saturday, June 25, 2022 | NON-FINAL ACTION WRITTEN |
| Wednesday, June 22, 2022 | ASSIGNED TO EXAMINER |
| Tuesday, October 26, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Saturday, October 23, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, September 22, 2021 | NEW APPLICATION ENTERED |