Trademark Overview
On Thursday, July 11, 2024, a trademark application was filed for PBR NOW with the United States Patent and Trademark Office. The USPTO has given the PBR NOW trademark a serial number of 98643557. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, June 17, 2025. This trademark is owned by PROFESSIONAL BULL RIDERS, LLC. The PBR NOW trademark is filed in the Communication Services and Education & Entertainment Services categories with the following description:
Entertainment and education services, namely, online services providing audio-visual content in the nature of a continuing program in the fields of entertainment, sports, comedy, drama, music, current event reporting, educational and entertainment information accessible by television, cable, satellite, and global computer networks; entertainment services, namely, providing entertainment shows and interactive television programs in the field of bull riding both live and for distribution distributed via television, cable, satellite, audio, and video media and communication and global computer networks; providing audiovisual content, multimedia content, in the nature of television programmes, television shows, sporting broadcasts, sporting shows, live broadcasts of sporting events, recorded sporting events, documentaries, sporting commentaries, radio programmes, films, motion pictures, pre-recorded video tapes all in the field of bull riding; providing information relating to sports and s...
Internet broadcasting services and streaming of audio, visual and audio-visual material in the fields of news, entertainment, sports, comedy, drama, music, and music videos via a global computer network; video-on-demand and pay-per-view television transmission services; communication services, namely, transmitting pre-recorded streamed audio and video material through media of television, cable and satellite systems and the internet; transmission of podcasting services; transmission of audio and video content in the nature of podcasts via the internet; and transmission of audio content via the radio; electronic transmission of digital media content for others, namely, transmission of audio and video material files via a global computer network; Internet and Internet radio broadcasting services
