| Serial Number | 88792487 |
| Word Mark | PAWLEYS ISLAND MERCANTILE |
| Filing Date | Tuesday, February 11, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 12, 2021 |
| Registration Number | 6243004 |
| Registration Date | Tuesday, January 12, 2021 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 27, 2020 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "PAWLEYS ISLAND MERCANTILE" |
| Description of Mark | The mark consists of a stylized oval that contains a stylized image of a car with a surfboard on the roof. The car is parked on a stylized beach that contains vegetation in the foreground and the ocean and waves in the background. Two stylized birds are in the sky behind the car. On the top of the oval is the stylized wording "PAWLEYS ISLAND". On the bottom of the oval is the stylized wording "MERCANTILE". |
| Goods and Services | Retail store services featuring apparel, footwear, t-shirts, souvenirs and gifts |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, February 15, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, January 1, 2008 |
| First Use In Commerce Date | Tuesday, January 1, 2008 |
| Party Name | Live Oak Investors, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Pawleys Island, SC 29585 |
| Party Name | Live Oak Investors, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Pawleys Island, SC 29585 |
| Party Name | Live Oak Investors, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Pawleys Island, SC 29585 |
| Event Date | Event Description |
| Tuesday, January 12, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 27, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 27, 2020 | PUBLISHED FOR OPPOSITION |
| Wednesday, October 7, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Saturday, September 19, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, September 17, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, September 17, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, September 17, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, May 4, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, May 4, 2020 | NON-FINAL ACTION E-MAILED |
| Monday, May 4, 2020 | NON-FINAL ACTION WRITTEN |
| Thursday, April 30, 2020 | ASSIGNED TO EXAMINER |
| Tuesday, February 18, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Saturday, February 15, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, February 14, 2020 | NEW APPLICATION ENTERED IN TRAM |