PAUSE ELEVATE RESPONSIBILITY Trademark

Trademark Overview


On Thursday, June 13, 2019, a trademark application was filed for PAUSE ELEVATE RESPONSIBILITY with the United States Patent and Trademark Office. The USPTO has given the PAUSE ELEVATE RESPONSIBILITY trademark a serial number of 88472198. The federal status of this trademark filing is REGISTERED as of Tuesday, September 14, 2021. This trademark is owned by Brown-Forman Corporation. The PAUSE ELEVATE RESPONSIBILITY trademark is filed in the Advertising, Business and Retail Services category with the following description:

Promoting public awareness of the need for the responsible consumption of alcoholic beverages
pause elevate responsibility

General Information


Serial Number88472198
Word MarkPAUSE ELEVATE RESPONSIBILITY
Filing DateThursday, June 13, 2019
Status700 - REGISTERED
Status DateTuesday, September 14, 2021
Registration Number6486798
Registration DateTuesday, September 14, 2021
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, October 1, 2019

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of a pause symbol in a square with the word "PAUSE" to the right of it. The words "ELEVATE RESPONSIBILITY" are directly below the word "PAUSE".
Goods and ServicesPromoting public awareness of the need for the responsible consumption of alcoholic beverages

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, June 27, 2019
Primary Code035
First Use Anywhere DateTuesday, September 8, 2020
First Use In Commerce DateTuesday, September 8, 2020

Trademark Owner History


Party NameBrown-Forman Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLouisville, KY 40210

Party NameBrown-Forman Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLouisville, KY 40210

Party NameBrown-Forman Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLouisville, KY 40210

Trademark Events


Event DateEvent Description
Tuesday, September 14, 2021REGISTERED-PRINCIPAL REGISTER
Tuesday, August 10, 2021NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Sunday, August 8, 2021ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, July 23, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, July 23, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, July 19, 2021ASSIGNED TO LIE
Monday, June 21, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, December 22, 2020NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, December 22, 2020NON-FINAL ACTION E-MAILED
Tuesday, December 22, 2020SU - NON-FINAL ACTION - WRITTEN
Friday, November 20, 2020STATEMENT OF USE PROCESSING COMPLETE
Thursday, November 12, 2020USE AMENDMENT FILED
Friday, November 20, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, November 12, 2020TEAS STATEMENT OF USE RECEIVED
Saturday, May 16, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, May 14, 2020EXTENSION 1 GRANTED
Thursday, May 14, 2020EXTENSION 1 FILED
Thursday, May 14, 2020TEAS EXTENSION RECEIVED
Tuesday, November 26, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, October 1, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 1, 2019PUBLISHED FOR OPPOSITION
Wednesday, September 11, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, August 26, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, August 19, 2019ASSIGNED TO EXAMINER
Friday, June 28, 2019NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, June 27, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Monday, June 17, 2019NEW APPLICATION ENTERED IN TRAM