| Serial Number | 87468344 |
| Word Mark | P PEET'S COFFEE |
| Filing Date | Tuesday, May 30, 2017 |
| Status | 701 - SECTION 8 - ACCEPTED |
| Status Date | Thursday, January 30, 2025 |
| Registration Number | 5466148 |
| Registration Date | Tuesday, May 8, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 17, 2017 |
| Description of Mark | The mark consists of a letter "P" - shaped in the fanciful form of a mug and in the primary vertical stoke of which a fanciful pattern of decoration appears - horizontally aligned to the left of the words "Peet's Coffee" in a stylized font. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Drive-through retail store services featuring coffee and related goods; Retail store and mail order services featuring coffees, candies, mugs, cups, dishware, and coffee and tea making and serving accessories; On-line retail store services featuring coffees, candies, mugs, cups, dishware, and coffee and tea making and serving accessories; Issuing gift cards and gift certificates which may then be redeemed for goods or services; Providing an on-line website featuring consumer information relating to the use of coffees, teas, candies, mugs, cups, dishware, and coffee and tea making and serving accessories; Customer loyalty incentive program for commercial purposes whereby participants obtain gifts, discounts, prize opportunities and other benefits from purchases |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, June 6, 2017 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, November 1, 2017 |
| First Use In Commerce Date | Wednesday, November 1, 2017 |
| Party Name | Peet's Coffee, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | EMERYVILLE, CA 94608 |
| Party Name | Peet's Coffee, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Emeryville, CA 94608 |
| Party Name | Peet's Coffee, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Emeryville, CA 94608 |
| Event Date | Event Description |
| Tuesday, June 6, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, August 17, 2017 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, August 17, 2017 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, June 2, 2017 | NEW APPLICATION ENTERED |
| Wednesday, June 7, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, August 14, 2017 | ASSIGNED TO EXAMINER |
| Thursday, August 17, 2017 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, August 17, 2017 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, February 28, 2018 | USE AMENDMENT FILED |
| Monday, March 19, 2018 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, March 21, 2018 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, August 18, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, September 1, 2017 | ASSIGNED TO LIE |
| Wednesday, September 27, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 17, 2017 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 17, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 12, 2017 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, January 3, 2018 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, February 28, 2018 | TEAS STATEMENT OF USE RECEIVED |
| Monday, May 8, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, February 9, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, February 9, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, April 4, 2018 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, April 5, 2018 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, May 8, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, April 22, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Friday, February 9, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, February 9, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, February 9, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, May 7, 2024 | TEAS SECTION 8 RECEIVED |
| Thursday, January 30, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, January 30, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Thursday, January 30, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Thursday, January 30, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Thursday, January 30, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |