OPTION B Trademark

Trademark Overview


On Thursday, August 13, 2015, a trademark application was filed for OPTION B with the United States Patent and Trademark Office. The USPTO has given the OPTION B trademark a serial number of 86724290. The federal status of this trademark filing is REGISTERED as of Tuesday, June 12, 2018. This trademark is owned by LEAN IN FOUNDATION. The OPTION B trademark is filed in the Education & Entertainment Services category with the following description:

On-line journals featuring research on grief, personal loss, and resilience; providing a website featuring blogs and non-downloadable publications in the nature of written articles featuring personal stories that will synthesize the most compelling research on grief, personal loss and adversity and offer strategies for becoming more resilient and tapping into the power of peer support
option b

General Information


Serial Number86724290
Word MarkOPTION B
Filing DateThursday, August 13, 2015
Status700 - REGISTERED
Status DateTuesday, June 12, 2018
Registration Number5492537
Registration DateTuesday, June 12, 2018
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 19, 2016

Trademark Statements


Goods and ServicesOn-line journals featuring research on grief, personal loss, and resilience; providing a website featuring blogs and non-downloadable publications in the nature of written articles featuring personal stories that will synthesize the most compelling research on grief, personal loss and adversity and offer strategies for becoming more resilient and tapping into the power of peer support

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, August 18, 2015
Primary Code041
First Use Anywhere DateWednesday, April 12, 2017
First Use In Commerce DateWednesday, April 12, 2017

Trademark Owner History


Party NameSANDBERG GOLDBERG BERNTHAL FAMILY FOUNDATION
Party Type31 - New Owner After Registration
Legal Entity Type99 - Other
AddressSAN FRANCISCO, CA 94105

Party NameSHERYL SANDBERG & DAVE GOLDBERG FAMILY F
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressPALO ALTO, CA 94301

Party NameSHERYL SANDBERG & DAVE GOLDBERG FAMILY F
Party Type21 - New Owner After Publication
Legal Entity Type99 - Other
AddressPALO ALTO, CA 94301

Party NameLEAN IN FOUNDATION
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressPalo Alto, CA 94301

Party NameLEAN IN FOUNDATION
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressPalo Alto, CA 94301

Trademark Events


Event DateEvent Description
Tuesday, December 1, 2015NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, August 17, 2015NEW APPLICATION ENTERED
Tuesday, August 18, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, November 27, 2015ASSIGNED TO EXAMINER
Tuesday, December 1, 2015NON-FINAL ACTION E-MAILED
Tuesday, December 1, 2015NON-FINAL ACTION WRITTEN
Tuesday, May 31, 2016TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, May 31, 2016CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, June 1, 2016TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, June 10, 2016EXAMINERS AMENDMENT -WRITTEN
Friday, June 10, 2016NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, June 10, 2016EXAMINERS AMENDMENT E-MAILED
Friday, June 10, 2016EXAMINER'S AMENDMENT ENTERED
Friday, June 10, 2016APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 29, 2016NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 19, 2016PUBLISHED FOR OPPOSITION
Monday, August 15, 2016EXTENSION OF TIME TO OPPOSE RECEIVED
Tuesday, July 19, 2016OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Friday, November 25, 2016UNDELIVERABLE MAIL - NO ACTION TAKEN
Friday, November 25, 2016UNDELIVERABLE MAIL - NO ACTION TAKEN
Wednesday, December 7, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, January 11, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, January 25, 2017TEAS POST PUBLICATION AMENDMENT RECEIVED
Tuesday, January 31, 2017EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Wednesday, October 18, 2017SOU TEAS EXTENSION RECEIVED
Wednesday, March 1, 2017ASSIGNED TO PETITION STAFF
Wednesday, March 8, 2017CHANGES/CORRECTIONS AFTER PUB APPROVAL ENTERED
Tuesday, April 18, 2017NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, May 4, 2018STATEMENT OF USE PROCESSING COMPLETE
Wednesday, October 18, 2017SOU EXTENSION 1 FILED
Wednesday, October 18, 2017SOU EXTENSION 1 GRANTED
Friday, October 20, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, April 18, 2018TEAS STATEMENT OF USE RECEIVED
Wednesday, April 18, 2018SOU TEAS EXTENSION RECEIVED
Wednesday, April 18, 2018SOU EXTENSION 2 FILED
Wednesday, April 18, 2018USE AMENDMENT FILED
Friday, May 4, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, May 4, 2018SOU EXTENSION 2 GRANTED
Wednesday, June 12, 2024TEAS SECTION 8 & 15 RECEIVED
Wednesday, June 28, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Saturday, May 5, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, May 8, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, May 9, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, June 12, 2018REGISTERED-PRINCIPAL REGISTER
Monday, June 12, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED