OPTIMUM CHOICE Trademark

Trademark Overview


On Thursday, July 9, 1992, a trademark application was filed for OPTIMUM CHOICE with the United States Patent and Trademark Office. The USPTO has given the OPTIMUM CHOICE trademark a serial number of 74292348. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, January 10, 2023. This trademark is owned by Optimum Choice, Inc.. The OPTIMUM CHOICE trademark is filed in the Insurance & Financial Services category with the following description:

administration of pre-paid health care plans
optimum choice

General Information


Serial Number74292348
Word MarkOPTIMUM CHOICE
Filing DateThursday, July 9, 1992
Status800 - REGISTERED AND RENEWED
Status DateTuesday, January 10, 2023
Registration Number1771829
Registration DateTuesday, May 18, 1993
Mark Drawing1 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 22, 1992

Trademark Statements


Goods and Servicesadministration of pre-paid health care plans

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes101, 102
Class Status Code6 - Active
Class Status DateTuesday, August 18, 1992
Primary Code036
First Use Anywhere DateTuesday, August 1, 1989
First Use In Commerce DateTuesday, August 1, 1989

Trademark Owner History


Party NameUNITEDHEALTH GROUP INCORPORATED
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressEden Prairie, MN 55344

Party NameUNITEDHEALTH GROUP INCORPORATED
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMINNETONKA, MN 55343

Party NameOptimum Choice, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressRockville, MD 20850

Party NameOptimum Choice, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressRockville, MD 20850

Party NameOptimum Choice, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressRockville, MD 20850

Trademark Events


Event DateEvent Description
Monday, September 21, 1992ASSIGNED TO EXAMINER
Friday, August 14, 1998REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Monday, March 31, 2003PAPER RECEIVED
Wednesday, September 30, 1992APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 7, 1992PREVIOUS ALLOWANCE COUNT WITHDRAWN
Thursday, October 15, 1992EXAMINER'S AMENDMENT MAILED
Monday, October 19, 1992APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, November 20, 1992NOTICE OF PUBLICATION
Tuesday, December 22, 1992PUBLISHED FOR OPPOSITION
Tuesday, May 18, 1993REGISTERED-PRINCIPAL REGISTER
Friday, November 6, 1998REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, February 9, 2009CASE FILE IN TICRS
Wednesday, May 15, 2013TEAS SECTION 8 & 9 RECEIVED
Monday, June 10, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, March 31, 2003REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Monday, June 2, 2003REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, June 2, 2003REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, October 12, 2004TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, October 18, 2004PAPER RECEIVED
Monday, September 18, 2006REVIEW OF CORRESPONDENCE COMPLETE
Thursday, December 29, 2011TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, June 10, 2013REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, June 10, 2013REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Monday, June 10, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Monday, June 17, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 18, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, July 15, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 15, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 15, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 15, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 15, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 15, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 15, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 15, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, May 18, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, January 10, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, January 10, 2023REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Tuesday, January 10, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, February 1, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, February 1, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, February 1, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, February 1, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, February 1, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, July 31, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, July 31, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, July 31, 2025TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, July 31, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, July 31, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, July 31, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, January 10, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, September 27, 2017AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, June 23, 2022TEAS SECTION 8 & 9 RECEIVED