OPTIMAL EQUIVALENCE Trademark

Trademark Overview


On Thursday, July 3, 2025, a trademark application was filed for OPTIMAL EQUIVALENCE with the United States Patent and Trademark Office. The USPTO has given the OPTIMAL EQUIVALENCE trademark a serial number of 99265990. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, January 13, 2026. This trademark is owned by Lifeway Christian Resources of the Southern Baptist Convention. The OPTIMAL EQUIVALENCE trademark is filed in the Computer & Software Products & Electrical & Scientific Products and Paper & Printed Material Products categories with the following description:

Downloadable electronic books featuring religion and spirituality; Downloadable computer application software for mobile phones, namely, software for accessing electronic audio and video materials relating to information on religion and spirituality

Printed books featuring religion and spirituality
optimal equivalence

General Information


Serial Number99265990
Word MarkOPTIMAL EQUIVALENCE
Filing DateThursday, July 3, 2025
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, January 13, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 13, 2026

Trademark Statements


Goods and ServicesDownloadable electronic books featuring religion and spirituality; Downloadable computer application software for mobile phones, namely, software for accessing electronic audio and video materials relating to information on religion and spirituality
Goods and ServicesPrinted books featuring religion and spirituality

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, July 3, 2025
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateThursday, July 3, 2025
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameLifeway Christian Resources of the Southern Baptist Convention
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBrentwood, TN 37027

Party NameLifeway Christian Resources of the Southern Baptist Convention
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBrentwood, TN 37027

Trademark Events


Event DateEvent Description
Thursday, July 3, 2025NEW APPLICATION ENTERED
Thursday, July 3, 2025APPLICATION FILING RECEIPT MAILED
Sunday, November 9, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, November 20, 2025ASSIGNED TO EXAMINER
Tuesday, December 2, 2025NON-FINAL ACTION WRITTEN
Tuesday, December 2, 2025NON-FINAL ACTION E-MAILED
Tuesday, December 2, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, December 10, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, December 10, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 10, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, December 15, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 7, 2026NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 13, 2026PUBLISHED FOR OPPOSITION
Tuesday, January 13, 2026OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED