| Serial Number | 87219236 |
| Word Mark | OPTICAL BY H-E-B THE FOCUS IS ON YOU. |
| Filing Date | Friday, October 28, 2016 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, May 17, 2024 |
| Registration Number | 5331196 |
| Registration Date | Tuesday, November 7, 2017 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, March 7, 2017 |
| Description of Mark | The mark consists of the words "BY H-E-B", "OPTICAL" and "THE FOCUS IS ON YOU." in a stacked presentation. The words "H-E-B", "THE", "IS" and "ON" are displayed in capital letters. The words "BY", "OPTICAL", "FOCUS" and "YOU" are displayed in lowercase letters. The letters "O" and "P" in the word "OPTICAL" are connected with a small arch and a small line extends downward at a 45 degree angle from the left side of the letter "O" forming a stylized representation of eyeglasses. Above the letter "O" is a small arch depicting an eyebrow. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Retail and online optical retail store services |
| NOT AVAILABLE | "OPTICAL" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, May 17, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, November 16, 2016 |
| First Use In Commerce Date | Wednesday, November 16, 2016 |
| Party Name | H-E-B, LP |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 13 - Limited Partnership |
| Address | SAN ANTONIO, TX 78204 |
| Party Name | HEB Grocery Company, LP |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | San Antonio, TX 78204 |
| Party Name | HEB Grocery Company, LP |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 13 - Limited Partnership |
| Address | San Antonio, TX 78204 |
| Party Name | HEB Grocery Company, LP |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | San Antonio, TX 78204 |
| Event Date | Event Description |
| Wednesday, December 21, 2016 | NON-FINAL ACTION WRITTEN |
| Tuesday, November 1, 2016 | NEW APPLICATION ENTERED |
| Wednesday, November 2, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 20, 2016 | ASSIGNED TO EXAMINER |
| Wednesday, December 21, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, December 21, 2016 | NON-FINAL ACTION E-MAILED |
| Friday, January 6, 2017 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, January 6, 2017 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, January 7, 2017 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, January 9, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 15, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 7, 2017 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 7, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 2, 2017 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, September 1, 2017 | TEAS STATEMENT OF USE RECEIVED |
| Friday, September 1, 2017 | USE AMENDMENT FILED |
| Monday, September 18, 2017 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, September 18, 2017 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, October 5, 2017 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Friday, October 6, 2017 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, November 7, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, September 12, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, November 7, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, May 17, 2024 | CANCELLED SEC. 8 (6-YR) |