| Serial Number | 77022209 |
| Word Mark | OP-ADS |
| Filing Date | Monday, October 16, 2006 |
| Status | 606 - ABANDONED - NO STATEMENT OF USE FILED |
| Status Date | Monday, January 24, 2011 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 1, 2008 |
| Goods and Services | Computer software for automating the scheduling (specifying what content should be displayed in which locations at which times), distribution (ensuring that media devices receive the needed data to display the content), play or display, and measurement (what content showed when and where, as well as measurement of the performance in terms of impact of the campaign on audience behavior as evidenced by sales, profits, foot traffic, and number of people interacting with a kiosk) of media advertising and marketing campaigns as displayed or played on a network of media devices in public places; computer software for facilitating the exchange of data on the behavior and performance (what content was displayed, when and where; how many and what types of people were exposed to the content; data on subsequent audience behavior, namely, making a purchase in a store and entering a mall) of a network of media devices in public places; computer software for planning, scheduling, tracking, analyzing, monitoring, measuring, and reporting on the performance, as measured by the impact of the campaign on audience behavior as evidenced by sales, profits, foot traffic, and number of people interacting with a kiosk) of media advertising and marketing campaigns as displayed or played on a network of media devices in public places; computer software for optimizing the performance (in terms of measures of audience response or financial impact) of a media advertising campaign as displayed or played on a network of media devices in public places by selectively choosing times and places for displaying the campaign; computer software for targeting of a media advertising campaign as displayed or played on a network of media devices in public places by selectively choosing times and places for displaying the campaign so as to reach certain demographic groups and/or audiences that are the most responsive, taking into account the impact of the campaign on audience behavior as measured by sales, profits, foot traffic and number of people interacting with a kiosk; computer software for use in advertising and marketing campaigns for playing or displaying full motion video, static images, and/or animations for video display, with or without audio, audio recordings as displayed or played on a network of media devices in public places |
| Goods and Services | Preparation for others of advertising, marketing and promotional materials and campaigns and consumer-directed digital content as displayed or played on a network of media devices in public places; market research and analysis; conducting marketing studies; marketing consulting services; compiling, analyzing and monitoring the performance, effectiveness and results, as measured by the impact of the campaign on audience behavior as evidenced by sales, profits, foot traffic, and number of people interacting with a kiosk, of advertising, marketing and promotional materials and campaigns and consumer-directed advertising and marketing content as displayed or played on a network of media devices in public places; providing business marketing information |
| Goods and Services | Application service provider (ASP) services, namely, hosting computer software applications for automating the scheduling (specifying what content should be displayed in which locations at which times), distribution (ensuring that media devices receive the needed data to display the content), play or display, and measurement (what content showed when and where, as well as measurement of the performance in terms of impact of the campaign on audience behavior as evidenced by sales, profits, foot traffic, and number of people interacting with a kiosk) of media advertising and marketing campaigns as displayed or played on a network of media devices in public places; application service provider (asp) services, namely, hosting computer software applications for facilitating the exchange of data on the behavior and performance (what content was displayed, when and where; how many and what types of people were exposed to the content; data on subsequent audience behavior, namely, making a purchase in a store and entering a mall) of a network of media devices in public places; application service provider (asp) services, namely, hosting computer software applications for scheduling, planning, tracking, analyzing, monitoring, measuring, and reporting on the performance, as measured by the impact of the campaign on audience behavior, as evidenced by sales, profits, foot traffic and number of people interacting with a kiosk) of media advertising and marketing campaigns as displayed or played on a network of media devices in public places; application service provider (asp) services, namely, hosting computer software applications for optimizing the performance (in terms of measures of audience response or financial impact) of a media advertising campaign as displayed or played on a network of media devices in public places by selectively choosing times and places for displaying the campaign; application service provider (asp) services, namely, hosting computer software applications targeting of a media advertising campaign as displayed or played on a network of media devices in public places by selectively choosing times and places for displaying the campaign so as to reach certain demographic groups and/or audiences that are the most responsive, as measured by the impact of the campaign on audience behavior, as evidenced by sales, profits, foot traffic, and number of people interacting with a kiosk; computer software consulting services in connection with the foregoing application service provider services and in the fields of advertising and marketing; application service provider (asp) services, namely, hosting computer software for use in advertising and marketing campaigns for playing or displaying full motion video, static images, and/or animations for video display, with or without audio, audio recordings as displayed or played on a network of media devices in public places |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 19, 2006 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 19, 2006 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 19, 2006 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | DS-IQ, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Bellevue, WA 98008 |
| Party Name | DS-IQ, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Bellevue, WA 98008 |
| Event Date | Event Description |
| Monday, January 24, 2011 | ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED |
| Monday, January 24, 2011 | ABANDONMENT - NO USE STATEMENT FILED |
| Saturday, June 26, 2010 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, June 25, 2010 | EXTENSION 4 GRANTED |
| Thursday, June 17, 2010 | EXTENSION 4 FILED |
| Thursday, June 17, 2010 | TEAS EXTENSION RECEIVED |
| Wednesday, December 23, 2009 | EXTENSION 3 GRANTED |
| Wednesday, December 16, 2009 | EXTENSION 3 FILED |
| Wednesday, December 16, 2009 | TEAS EXTENSION RECEIVED |
| Tuesday, December 8, 2009 | ASSIGNED TO EXAMINER |
| Friday, June 26, 2009 | EXTENSION 2 GRANTED |
| Wednesday, June 24, 2009 | EXTENSION 2 FILED |
| Wednesday, June 24, 2009 | TEAS EXTENSION RECEIVED |
| Tuesday, January 13, 2009 | EXTENSION 1 GRANTED |
| Tuesday, December 23, 2008 | EXTENSION 1 FILED |
| Tuesday, January 13, 2009 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, December 23, 2008 | TEAS EXTENSION RECEIVED |
| Tuesday, June 24, 2008 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, April 1, 2008 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 12, 2008 | NOTICE OF PUBLICATION |
| Thursday, February 28, 2008 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, February 28, 2008 | ASSIGNED TO LIE |
| Thursday, February 14, 2008 | ASSIGNED TO EXAMINER |
| Friday, February 1, 2008 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, February 1, 2008 | EXAMINER'S AMENDMENT ENTERED |
| Friday, February 1, 2008 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, February 1, 2008 | EXAMINERS AMENDMENT E-MAILED |
| Friday, February 1, 2008 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, August 27, 2007 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Monday, August 27, 2007 | FINAL REFUSAL E-MAILED |
| Monday, August 27, 2007 | FINAL REFUSAL WRITTEN |
| Friday, July 27, 2007 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, July 26, 2007 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, July 26, 2007 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, January 26, 2007 | NON-FINAL ACTION E-MAILED |
| Friday, January 26, 2007 | NON-FINAL ACTION WRITTEN |
| Tuesday, January 23, 2007 | ASSIGNED TO EXAMINER |
| Thursday, October 19, 2006 | NEW APPLICATION ENTERED IN TRAM |