OOYALA PULSE SELL-SIDE PLATFORM Trademark

Trademark Overview


On Friday, July 31, 2015, a trademark application was filed for OOYALA PULSE SELL-SIDE PLATFORM with the United States Patent and Trademark Office. The USPTO has given the OOYALA PULSE SELL-SIDE PLATFORM trademark a serial number of 86711097. The federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED as of Monday, May 13, 2019. This trademark is owned by Ooyala, Inc.. The OOYALA PULSE SELL-SIDE PLATFORM trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Communication Services, and Computer & Software Services & Scientific Services categories with the following description:

Computer software, namely, a software platform allowing for the distributing, managing, streaming, delivering, publishing, sorting, compressing, viewing, displaying, personalizing and storing of audio, video, images, and multimedia content; computer software platform enabling content providers, content aggregators and advertisers to optimize and monetize video marketing campaigns through online behavioral profiling and targeting; software platform allowing product and service providers, content providers, content aggregators and advertisers, to selectively target specific online consumers based on an analysis of aggregated individual consumer data or video consumption data; computer programs for measuring, managing, syndicating, tracking, and/or monetizing videos

Advertising services; placement and distribution of advertisements via computer, telecommunications, and broadband networks on multiple platforms and devices; advertising serving services, namely, managing the serving, targeting, monetization, tracking and reporting of advertisements; matching buyers of advertising with sellers of advertising; dissemination of advertising for others via the internet; marketing services, namely, conducting consumer tracking behavior research and consumer trend analysis; market research services relating to advertising and marketing, namely, providing website, application, and video consumption metrics, statistics, user activity data, and marketing and advertising reports of users' activities; advertising and promotion services; advertising by transmission of on-line publicity for third parties through electronic communications networks; audience rating determination for audio, video, and multimedia multicasts; advertising and business management service...

Electronic transmission and streaming of digital media content for others via global and local computer networks; streaming of audio, visual and audiovisual material via a global computer network; simulcasting broadcast television over global communication networks, the Internet and wireless networks; mobile media services in the nature of electronic transmission of entertainment media content

Non-downloadable software platform allowing for the distribution, streaming, sorting, compressing, viewing, displaying, and storing of audio, video and multimedia content over the internet; application service provider (ASP) featuring software for use in online video delivery, online advertising and online marketing; application service provider (ASP), featuring computer software used for the dissemination of advertising via the Internet; providing temporary use of an on-line non-downloadable software platform for use by advertisers and audio and video content publishers for the purpose of managing the serving, targeting, tracking and reporting of advertisements and for maximizing advertising revenue; providing temporary use of on-line non-downloadable software and applications for enabling product and service providers to optimize online consumer monetization, marketing, and satisfaction; providing on-line non-downloadable software platform for enabling product and service providers t...
ooyala pulse sell-side platform

General Information


Serial Number86711097
Word MarkOOYALA PULSE SELL-SIDE PLATFORM
Filing DateFriday, July 31, 2015
Status606 - ABANDONED - NO STATEMENT OF USE FILED
Status DateMonday, May 13, 2019
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 16, 2016

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Disclaimer with Predetermined Text"SELL-SIDE PLATFORM"
Description of MarkThe mark consists of the words "OOYALA PULSE" followed by a pulse graph within a shaded rectangle with the words "SELL-SIDE PLATFORM" underneath.
Goods and ServicesComputer software, namely, a software platform allowing for the distributing, managing, streaming, delivering, publishing, sorting, compressing, viewing, displaying, personalizing and storing of audio, video, images, and multimedia content; computer software platform enabling content providers, content aggregators and advertisers to optimize and monetize video marketing campaigns through online behavioral profiling and targeting; software platform allowing product and service providers, content providers, content aggregators and advertisers, to selectively target specific online consumers based on an analysis of aggregated individual consumer data or video consumption data; computer programs for measuring, managing, syndicating, tracking, and/or monetizing videos
Goods and ServicesAdvertising services; placement and distribution of advertisements via computer, telecommunications, and broadband networks on multiple platforms and devices; advertising serving services, namely, managing the serving, targeting, monetization, tracking and reporting of advertisements; matching buyers of advertising with sellers of advertising; dissemination of advertising for others via the internet; marketing services, namely, conducting consumer tracking behavior research and consumer trend analysis; market research services relating to advertising and marketing, namely, providing website, application, and video consumption metrics, statistics, user activity data, and marketing and advertising reports of users' activities; advertising and promotion services; advertising by transmission of on-line publicity for third parties through electronic communications networks; audience rating determination for audio, video, and multimedia multicasts; advertising and business management services, namely, services in connection with measuring, managing, syndicating, tracking, and/or monetizing videos
Goods and ServicesElectronic transmission and streaming of digital media content for others via global and local computer networks; streaming of audio, visual and audiovisual material via a global computer network; simulcasting broadcast television over global communication networks, the Internet and wireless networks; mobile media services in the nature of electronic transmission of entertainment media content
Goods and ServicesNon-downloadable software platform allowing for the distribution, streaming, sorting, compressing, viewing, displaying, and storing of audio, video and multimedia content over the internet; application service provider (ASP) featuring software for use in online video delivery, online advertising and online marketing; application service provider (ASP), featuring computer software used for the dissemination of advertising via the Internet; providing temporary use of an on-line non-downloadable software platform for use by advertisers and audio and video content publishers for the purpose of managing the serving, targeting, tracking and reporting of advertisements and for maximizing advertising revenue; providing temporary use of on-line non-downloadable software and applications for enabling product and service providers to optimize online consumer monetization, marketing, and satisfaction; providing on-line non-downloadable software platform for enabling product and service providers to optimize online consumer monetization, marketing and satisfaction through dynamic user profiling; application service provider (ASP), featuring software for tracking user activity, and for managing, monitoring and optimizing the performance and effectiveness of online marketing campaigns; providing an online non-downloadable software platform for managing, collecting, integrating, and sharing a wide variety of data and information from various sources about video viewership, viewing trends, viewer behavior, and related metrics and analytics; online non-downloadable software platform allowing product and service providers and third-party advertisers to selectively target specific online consumers based on an analysis of aggregated individual consumer data
Translation of Words in MarkThe English Translation of the word "ooyala" in the mark is "cradle."

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, August 5, 2015
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, August 5, 2015
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateWednesday, August 5, 2015
Primary Code038
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, August 5, 2015
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameOoyala, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSanta Clara, CA 95054

Party NameOoyala, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSanta Clara, CA 95054

Trademark Events


Event DateEvent Description
Monday, May 13, 2019ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Monday, May 13, 2019ABANDONMENT - NO USE STATEMENT FILED
Friday, April 26, 2019APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, April 15, 2019TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Saturday, October 13, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, October 12, 2018EXTENSION 5 GRANTED
Thursday, October 4, 2018EXTENSION 5 FILED
Friday, October 12, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, October 4, 2018TEAS EXTENSION RECEIVED
Wednesday, April 11, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, April 9, 2018EXTENSION 4 GRANTED
Monday, April 9, 2018EXTENSION 4 FILED
Monday, April 9, 2018TEAS EXTENSION RECEIVED
Saturday, October 14, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, October 12, 2017EXTENSION 3 GRANTED
Thursday, October 12, 2017EXTENSION 3 FILED
Thursday, October 12, 2017TEAS EXTENSION RECEIVED
Friday, April 7, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, April 4, 2017EXTENSION 2 GRANTED
Tuesday, April 4, 2017EXTENSION 2 FILED
Tuesday, April 4, 2017TEAS EXTENSION RECEIVED
Thursday, October 6, 2016NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, October 4, 2016EXTENSION 1 GRANTED
Tuesday, October 4, 2016EXTENSION 1 FILED
Tuesday, October 4, 2016TEAS EXTENSION RECEIVED
Tuesday, April 12, 2016NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 16, 2016OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 16, 2016PUBLISHED FOR OPPOSITION
Wednesday, January 27, 2016NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 3, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, November 3, 2015EXAMINER'S AMENDMENT ENTERED
Tuesday, November 3, 2015NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, November 3, 2015EXAMINERS AMENDMENT E-MAILED
Tuesday, November 3, 2015EXAMINERS AMENDMENT -WRITTEN
Sunday, November 1, 2015ASSIGNED TO EXAMINER
Thursday, August 6, 2015NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, August 5, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Tuesday, August 4, 2015NEW APPLICATION ENTERED IN TRAM