Trademark Overview
On Tuesday, June 3, 2025, a trademark application was filed for ON TO VICTORY with the United States Patent and Trademark Office. The USPTO has given the ON TO VICTORY trademark a serial number of 99216168. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Thursday, October 23, 2025. This trademark is owned by Friends of Auburn, LLC. The ON TO VICTORY trademark is filed in the Clothing & Apparel Products, Advertising and Business and Retail Services categories with the following description:
Clothing, namely, baseball hats, toboggans, jackets, vests, t-shirts, sweatshirts, hooded sweatshirts, pullovers, polo shirts, pants, tank tops
Creating, facilitating, and managing opportunities for NCAA student athletes to profit from the use of their name, image, and likeness; raising funds to compensate NCAA student athletes for participating in certain activities centered upon utilizing their name, image, and likeness; entering into contracts with NCAA student athletes to help them take advantage of name, image, and likeness opportunities; On-line retail store services featuring clothing