| Serial Number | 99330737 |
| Word Mark | ON BRAND, OFF DUTY |
| Filing Date | Monday, August 11, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, March 3, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 3, 2026 |
| Goods and Services | Branding services, namely, consulting, development, management and marketing of brands for businesses and/or individuals; Brand concept and brand development services for corporate and individual clients; Marketing consulting; Brand positioning services; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, online community building and digital word of mouth communications; Social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions; On-line retail store services featuring clothing, hats, cups, mugs, tumblers, bags, and insulating sleeve holders for beverage cans |
| Goods and Services | Sweat shirts; T-shirts; Hats |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, August 11, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | Thursday, July 17, 2025 |
| First Use In Commerce Date | Thursday, July 17, 2025 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, August 11, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, July 17, 2025 |
| First Use In Commerce Date | Thursday, July 17, 2025 |
| Party Name | Hopson Rae, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Birmingham, AL 35226 US |
| Party Name | Hopson Rae, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Birmingham, AL 35226 US |
| Event Date | Event Description |
| Monday, August 11, 2025 | NEW APPLICATION ENTERED |
| Monday, August 11, 2025 | APPLICATION FILING RECEIPT MAILED |
| Saturday, December 20, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, December 24, 2025 | ASSIGNED TO EXAMINER |
| Friday, December 26, 2025 | NON-FINAL ACTION WRITTEN |
| Friday, December 26, 2025 | NON-FINAL ACTION E-MAILED |
| Friday, December 26, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, February 2, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, February 2, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, February 2, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, February 4, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 25, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 3, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 3, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |