| Serial Number | 97770584 |
| Word Mark | OLMECA ALTOS |
| Filing Date | Friday, January 27, 2023 |
| Status | 730 - FIRST EXTENSION - GRANTED |
| Status Date | Thursday, September 12, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, February 20, 2024 |
| Goods and Services | Entertainment services, namely, providing on-line, non-downloadable virtual alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, clocks, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers for use in virtual environments; Entertainment services, namely, providing online live music concerts and non-downloadable virtual music concerts via the Internet; Educational services, namely, conducting workshops educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages; Entertainment services, namely, conducting online non-downloadable virtual reality workshops, educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages for use in virtual environments; Entertainment services, namely, providing online non-downloadable virtual goods, namely, beverages, food, bags, beverageware, coolers, clothing, headwear, footwear, umbrellas, towels, sporting equipment, toys, video game equipment and computer games for use in virtual environments; Entertainment services, namely, providing an online virtual environment for using, trading, and purchasing virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets, all for recreational, leisure or entertainment purposes; Organizing and conducting virtual workshops, demonstrations, courses of instruction and conferences in the field of alcohol beverages and mixology for educational and cultural purposes |
| Description of Mark | The mark consists of the word "OLMECA" in stylized lettering and in a vertical orientation. Proceeding the word "OLMECA" is the word "ALTOS" in shadowed stylized lettering and in a horizontal orientation. |
| Goods and Services | Downloadable virtual goods, namely, computer programs featuring alcoholic and nonalcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers, all for use in online virtual worlds; Downloadable software, downloadable mobile application software and downloadable cloud based software for virtual reality game for virtual worlds; Virtual reality headsets and glasses; Electronic devices, namely, connected bracelets for use in accessing content in online virtual worlds; Downloadable multimedia files containing artwork, text, audio, music and/or video relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers; Downloadable multimedia files containing artwork, text, audio, music and/or video relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers authenticated by non-fungible tokens (NFTs); Downloadable virtual reality and augmented reality software for conducting actual and virtual workshops, educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages for education, learning, entertainment purpose; Downloadable software, downloadable mobile application software and downloadable cloud based software for providing a virtual marketplace; Downloadable software, downloadable mobile application software and downloadable cloud based software for generating cryptographic keys for receiving and spending crypto assets and downloadable computer software for managing cryptocurrency transactions using blockchain technology; Computer programs, recorded, for the creation and trade of digital collectibles using blockchain-based software technology; Downloadable software for enabling the authentication, ownership, availability and trading of digital assets; Downloadable software, downloadable mobile application software and downloadable cloud based software for processing transactions related to crypto-collectibles, non-fungible tokens; Downloadable software, downloadable mobile application software and downloadable cloud based software for use in electronically trading, storing, sending, receiving, accepting and transmitting crypto-collectibles, non-fungible tokens; Downloadable software, downloadable mobile application software and downloadable cloud based software for use in facilitating the purchase and sale of rights to digital goods; Downloadable software, downloadable mobile application software and downloadable cloud based software for managing digital collectibles; Downloadable software, downloadable mobile application software and downloadable cloud based software for viewing images, videos, for viewing sporting events, for gaming and downloadable virtual goods in the nature of beverages, food and apparel for use in online virtual worlds; Downloadable printable loyalty cards, printable incentive cards and printable reward cards |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Retail store and online retail store services featuring virtual goods, namely, alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, clocks, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers for use online in online virtual worlds; Online retail store services featuring digital collectibles in the nature of downloadable image files of alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers authenticated by non-fungible tokens (NFTs); Organizing and conducting events, exhibitions and business expositions for commercial purposes in the fields of interactive entertainment, virtual reality, sports and video game entertainment; Providing incentive reward programs for customers through issuance and processing of loyalty points authenticated by non-fungible tokens (NFTs) for on-line purchase of a company's goods and services; Providing incentive award programs for customers and employees through the issuance of digital tokens for the purpose of promoting and rewarding customer loyalty; Retail store and online retail store services rendered in a virtual environment featuring virtual goods, namely alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, clocks, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers, blockchain tokens, digital tokens, and non-fungible tokens; Provision of online marketplaces for buyers and sellers of virtual goods, blockchain tokens, digital tokens, and non-fungible tokens; Provision of online marketplaces for buyers and sellers of downloadable digital art images, music and videos authenticated by non-fungible tokens (NFTs) |
| Translation of Words in Mark | The wording "OLMECA ALTOS" has no meaning in a foreign language. |
| Goods and Services | Operating a virtual bar and restaurant offering virtual food and beverages for use in virtual world |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 15, 2023 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 15, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 15, 2023 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 10, 2024 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Pernod Ricard Mexico, S.A. DE C.V. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Ciudad de Mexico CP06500 MX |
| Party Name | Pernod Ricard Mexico, S.A. DE C.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Ciudad de Mexico CP06500 MX |
| Event Date | Event Description |
| Tuesday, January 31, 2023 | NEW APPLICATION ENTERED |
| Wednesday, February 15, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, October 25, 2023 | ASSIGNED TO EXAMINER |
| Thursday, October 26, 2023 | NON-FINAL ACTION WRITTEN |
| Thursday, October 26, 2023 | NON-FINAL ACTION E-MAILED |
| Thursday, October 26, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, January 10, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, January 10, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, January 10, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, January 11, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, January 12, 2024 | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED |
| Thursday, January 18, 2024 | ELECTRONIC RECORD REVIEW COMPLETE |
| Wednesday, January 31, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, February 16, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, February 16, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, February 16, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, February 16, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, February 16, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, January 31, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 20, 2024 | PUBLISHED FOR OPPOSITION |
| Monday, March 4, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 16, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, July 3, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, July 3, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, July 3, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, September 12, 2024 | SOU TEAS EXTENSION RECEIVED |
| Thursday, September 12, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, September 12, 2024 | SOU EXTENSION 1 GRANTED |
| Thursday, September 12, 2024 | SOU EXTENSION 1 FILED |
| Wednesday, July 3, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, July 3, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |